Episode 374 – What Is The Perfect Marketing Strategy For Your Business? Part 5 – Social Proof

Blogging, Business Tools, Content Marketing, Facebook, Google+, Instagram, LinkedIn, Pinterest, Podcast, Social Media, Twitter, WebsitesLeave a comment

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Social Media (in my humble opinion) is three things in this order… A Relationship Building Tool 1st, A Content Delivery Platform 2nd, A Sales Platform 3rd. If all you do is sell, then people will tune you out as noise. You have to create engagement and interaction. Engagement earns you the opportunity to post promotional content in the form of informational blogs or podcasts.

In this episode, we will discuss the parts of social media:

Images
Headlines
Calls To Action
Hashtags
And the main business social platforms of Facebook, Twitter, LinkedIn, Pinterest, Google+, and Instagram.

Episode 336 – NO… A Social Media Post Can’t You Make Money… and Here’s WHY?

Facebook, Google+, Instagram, Internet Marketing, LinkedIn, Pinterest, Podcast, Social Media, TwitterLeave a comment

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I have been using Social Media for over 14 years (I was on LinkedIn in 2004) and I been trying to figure out the secret promised so many times in blogs, posts, podcasts, and books? I fell for the… “With This Easy Posting Formula… You Can Make Millions!” strategy, and I have tried it over…

Episode 310 – What Is More Important… A Personal Or Business Brand?

Branding, Facebook, Google+, Instagram, LinkedIn, Podcast, Relationship Marketing, Social Media, Speaking, TwitterLeave a comment

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Branding, especially on Social Media, is getting tougher with time. Social Media platforms are recruiting people (individuals) and businesses alike. Promoting your business is falling prey to the pay to play model. Your business posts on Facebook from brand pages are not showing up in news feeds. Most other platforms like LinkedIn, Twitter, Instagram and others…

Episode 294 – Which Social Media Platforms Are Right For Your Business?

Content Marketing, Facebook, Google+, Instagram, LinkedIn, Pinterest, Podcast, Social Media, TwitterLeave a comment

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It’s been a while since I visited Social Media. That does not mean that I don’t teach it and use it every day! This week I am doing a three-hour boot camp on what I consider to be the best Social Media platforms for small to medium sized businesses. It’s hard to condense 3 hours into 10…