Episode 910 – Best Of – Who Is Gen Z and How Do They Spend $600 Billion a Year with Kathleen Hessert and Krista Jasso

Client Expectations, Expert Interview, Generational Influence, Influencer Marketing, Know Your Audience, Niche Marketing, Podcast, Psychology Of Social MediaLeave a comment

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When the marketplace was still fixated on the peculiarities of Millennials, Kathleen migrated to what’s NEXT- Generation Z. Used to working with young athletes, she turned to teens to build WeRGenZ from the grassroots up. Today she helps brands understand the future through today’s youth and amplifying voices of the generation. She’s a much sought-after public speaker, and consultant wowing audiences with insights derived from her original research and thousands of members of the WeRGenZ Teen Think Tank.

Episode 896 – Best Of – How To Scale Your Business Through An Ecosystem with Steven Hoffman

Business Trends, C-Suite Topics, Expert Interview, Growth Hacking, Intellectual Property, Niche Marketing, Podcast, Process, Sales, Social Selling, Strategy, Success, Systems, Thought Leadership, Value PropositionLeave a comment

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Steve Hoffman (Captain Hoff) is the Chairman & CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a venture investor, founder of three venture-backed and two bootstrapped startups, and author of several award-winning books. These include “Make Elephants Fly” (Hachette), “Surviving…

Episode 885 – The Power of Awareness & The Awareness of Power

Accounting, Business To Business Marketing, C-Suite Topics, Content Marketing, Customer Relationship Manager, Engagement, Niche Marketing, Podcast, Relationship Marketing, Strategy, Thought LeadershipLeave a comment

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I got hacked. Well, my credit card did. I was balancing my books when I noticed two charges from GoDaddy India on a credit card with a $25,000 limit. I use GoDaddy for domain names, but not in India so that was a BIG RED FLAG! Immediately, I called the credit card company and they…

Episode 868 – Best Of – Creating Leverage In Person and Online with Cloris Kylie

Advertising, Affiliate Marketing, Audio, C-Suite Topics, Education, Expert Interview, Niche Marketing, Podcast, Technology, Thought LeadershipLeave a comment

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Cloris Kylie, Marketing MBA, helps you build authority and attract the right clients online and offline. She shows you how to leverage connections with influencers and leaders of marketing platforms so that you can grow a magnificent business that produces positive impact and growing revenue. A sought-after speaker, trainer, and author, Cloris has been featured…

Episode 866 – Is Radio Still Relevant in this Digital World? with Bob Kastl

Advertising, Affiliate Marketing, Audio, C-Suite Topics, Education, Expert Interview, Niche Marketing, Podcast, Technology, Thought LeadershipLeave a comment

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Bob Kastl is the son of a Military Attorney and Judge, so he grew up in many places including: Texas, Alaska, Alabama, New Mexico, Virginia and Panama. He majored in Mass Communications at James Madison University, and, while in school, served as the Assistant Program Director at WMRA, Public Radio for the Shenandoah Valley. After…

Episode 864 – Best Of – How To Scale Your Business Through An Ecosystem with Steven Hoffman

Business Trends, C-Suite Topics, Expert Interview, Growth Hacking, Intellectual Property, Niche Marketing, Podcast, Process, Sales, Social Selling, Strategy, Success, Systems, Thought Leadership, Value PropositionLeave a comment

Podcast: Play in new window | Download (Duration: 20:21 — 23.3MB) | Embed

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Steve Hoffman (Captain Hoff) is the Chairman & CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a venture investor, founder of three venture-backed and two bootstrapped startups, and author of several award-winning books. These include “Make Elephants Fly” (Hachette), “Surviving…

Episode 762 – How To Scale Your Business Through An Ecosystem with Steven Hoffman

Business Trends, C-Suite Topics, Expert Interview, Growth Hacking, Intellectual Property, Niche Marketing, Podcast, Process, Sales, Social Selling, Strategy, Success, Systems, Thought Leadership, Value PropositionLeave a comment

Podcast: Play in new window | Download (Duration: 20:21 — 23.3MB) | Embed

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Steve Hoffman (Captain Hoff) is the Chairman & CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a venture investor, founder of three venture-backed and two bootstrapped startups, and author of several award-winning books. These include “Make Elephants Fly” (Hachette), “Surviving…

Episode 703 – Life Just Happens… While You’re Running Your Business

Accountability, Business Trends, Community, Entrepreneurship, Giving Back, Innovation, IT & Computing, Motivation, Niche Marketing, Podcast, Tools, Working From HomeLeave a comment

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A lot has changed since 2001 when I started my business. Technology has been on a roll with the inventions of HDTV, camera phones, flash drives, and Bluetooth! Who could have imagined the invention of the iPod and iPhone, Kindle, and the Blackberry? Now add in Facebook, LinkedIn, Twitter, and YouTube. A lot of stuff…

Episode 697 – How Utilizing Consumer Marketing Methods May Undermine Your Business Sales?

Advertising, Business To Business Marketing, Business Trends, C-Suite Topics, Customer Relationship Manager, Google Adwords, LinkedIn, Niche Marketing, Podcast, Relationship Marketing, Sales, Sales Funnels, StrategyLeave a comment

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Did you know that Sears started as an entrepreneur who resold a batch of watches to railroad employees? He parlayed that into one of the biggest mail-order companies in the world. It was the Amazon of its time! Joseph Pulitzer funded the building of the Statue Of Liberty through citizen donations raised through his newspaper?…

Episode 692 – Building An Online Community with Scott Paton

Books, Community, Ebooks, Expert Interview, Facebook Groups, List Building, Niche Marketing, Podcast, Using Groups, Writing BooksLeave a comment

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Today, Scott is a full-on Digital Nomad, having structured his life so that he can grow his business while on a camel in Morocco, a beach in Greece, trekking around Machu Picchu or walking up a pyramid in Cancun. Video course Producer with over 150 courses produced and 415,000 enrollees. An internationally renowned speaker on…