Niche Marketing Archives - The Bacon Podcast

Episode 864 – Best Of – How To Scale Your Business Through An Ecosystem with Steven Hoffman

Business Trends, C-Suite Topics, Expert Interview, Growth Hacking, Intellectual Property, Niche Marketing, Podcast, Process, Sales, Social Selling, Strategy, Success, Systems, Thought Leadership, Value PropositionBy Brian Basilico March 15, 2023 Leave a comment

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Steve Hoffman (Captain Hoff) is the Chairman & CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a venture investor, founder of three venture-backed and two bootstrapped startups, and author of several award-winning books. These include “Make Elephants Fly” (Hachette), “Surviving…

Episode 762 – How To Scale Your Business Through An Ecosystem with Steven Hoffman

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Episode 703 – Life Just Happens… While You’re Running Your Business

Accountability, Business Trends, Community, Entrepreneurship, Giving Back, Innovation, IT & Computing, Motivation, Niche Marketing, Podcast, Tools, Working From HomeBy Brian Basilico August 23, 2021 Leave a comment

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A lot has changed since 2001 when I started my business. Technology has been on a roll with the inventions of HDTV, camera phones, flash drives, and Bluetooth! Who could have imagined the invention of the iPod and iPhone, Kindle, and the Blackberry? Now add in Facebook, LinkedIn, Twitter, and YouTube. A lot of stuff…

Episode 697 – How Utilizing Consumer Marketing Methods May Undermine Your Business Sales?

Advertising, Business To Business Marketing, Business Trends, C-Suite Topics, Customer Relationship Manager, Google Adwords, LinkedIn, Niche Marketing, Podcast, Relationship Marketing, Sales, Sales Funnels, StrategyBy Brian Basilico August 2, 2021 Leave a comment

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Did you know that Sears started as an entrepreneur who resold a batch of watches to railroad employees? He parlayed that into one of the biggest mail-order companies in the world. It was the Amazon of its time! Joseph Pulitzer funded the building of the Statue Of Liberty through citizen donations raised through his newspaper?…

Episode 692 – Building An Online Community with Scott Paton

Books, Community, Ebooks, Expert Interview, Facebook Groups, List Building, Niche Marketing, Podcast, Using Groups, Writing BooksBy Brian Basilico July 13, 2021 Leave a comment

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Today, Scott is a full-on Digital Nomad, having structured his life so that he can grow his business while on a camel in Morocco, a beach in Greece, trekking around Machu Picchu or walking up a pyramid in Cancun. Video course Producer with over 150 courses produced and 415,000 enrollees. An internationally renowned speaker on…

Episode 679 – Dunbar’s Number And Why It’s Better To Be Part Of A Tribe

Accountability, Business Trends, C-Suite Topics, Customer Relationship Manager, Facebook, Human To Human, Influence, Investing In Yourself, Know Your Audience, LinkedIn, Niche Marketing, Podcast, Relationship Marketing, Social Media, Social Networking, Strategy, Success, SystemsBy Brian Basilico May 31, 2021 1 Comment

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What’s the difference between being an influencer and a good networker? Common wisdom says that you should try to build a huge following on LinkedIn (30,00 people) or a huge email list. If you can achieve that, the numbers will be in your favor to make more sales… but are they? Dunbar’s number states that…

Episode 671 – Why You Should Treat Your Marketing Like Choosing A Winning Stock?

Business To Business Marketing, C-Suite Topics, Human To Human, Know Your Audience, LinkedIn, Niche Marketing, Podcast, Strategy, SuccessBy Brian Basilico May 3, 2021 Leave a comment

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At one point, I thought it would be a good idea to try day trading… BOY was I wrong? I did not understand the basic concepts of how good stock purchases take targeted research. There are some key factors like Earnings Growth Trends, Price Earning Ratio, and Long Term Stability (which to this day I…

Episode 645 – The Quick Business To Public Speaking Method with Connie Regan Green and Ellen Finkelstein

Authority Marketing, Books, Business Trends, Content Marketing, Education, Expert Interview, Funnels, Joint Ventures, Niche Marketing, Podcast, Sales Funnels, Speaking, StorytellingBy Brian Basilico February 3, 2021 Leave a comment

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Connie Regan Green Connie Ragen Green is a former classroom teacher and real estate appraiser who left it all behind to come online in 2006. As an author of more than twenty books, publisher, international speaker, and entrepreneur she serves others by helping new entrepreneurs to build their own lucrative online businesses. Connie is also…

Episode 517 – So You Want To Be A Podcaster? with Todd Cochrane

Content Marketing, Generating Leads, Influencer Marketing, Niche Marketing, Podcast, Podcasting, Relationship Marketing, Reputation, Storytelling, Thought Leadership, Web Hosting, WebsitesBy Brian Basilico November 5, 2019 Leave a comment

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Todd Cochrane, CEO of RawVoice/Blubrry, wrote the book on podcasting. Well, at least the first one: “Podcasting: The Do-It-Yourself Guide.” The founder of the People’s Choice Podcast Awards and the Tech Podcast Network, he’s also credited with introducing the first advertisers into podcasting, GoDaddy. Cochrane was inducted into the inaugural class of the Podcast Hall…

Episode 511 – From Concert Halls To Living Rooms – Marketing Music Like A Coach with Ben Thomas

Audio, Authority Marketing, Cause Marketing, Entrepreneurship, Expert Interview, Generational Influence, Know Your Audience, Music, Niche Marketing, Physical Products, Podcast, Spirituality, Thought LeadershipBy Brian Basilico October 15, 2019 2 Comments

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Ben has spent most of the past 15 years of his life being a dual-career music pastor and indie-folk singer/songwriter. A few years ago his world view seemed to be expanding beyond the boxes that “church” could contain. So, in order to creatively explore beyond the walls of his past, he moved from Illinois to…

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