Episode 983 – Visual Impact – The Rights and Wrongs of Images In Marketing

One of my all-time favorite jokes is about babies… “How many babies does it take to screw in a lightbulb?” “None – they neither have the cognitive or motor skills to perform such a task!” You could imagine a baby holding a lightbulb and trying to insert it into a lamp or socket. But if…

Episode 874 – Best Of – Managing Your Social Media Marketing Calendar Using CoSchedule with Garrett Moon

Garrett Moon is the CEO and Co-Founder at CoSchedule, the web’s most popular marketing calendar and the fastest growing startup in North Dakota. Ranked as the best business tool built by a startup on Entrepreneur.com, CoSchedule helps more than 9,000 marketing teams stay organized in more 100 countries around the world. In 2016, CoSchedule was…

Episode 835 – 5 FREE Things That You Want To Maximize in 2023

Do you remember the good old days? Go back to before 2007 and remember what your world was like. You may have been a PC or a Mac (you surely remember those commercials). Moore’s Law is the philosophy that says “a given technology will double its power about every two years.” That makes sense if…

Episode 833 – The 5 Types of Golfers (What They Can Tell You About Your Business Style)

Golf is a fairly simple game. You hit a little white (or colored in my case) ball from a tee to a cup in the grass. It’s meant to be done in 3, 4, or 5 touches of the ball. Many people think it’s a competitive sport, but in reality, I have found that it’s…

Episode 735 – How To Treat Your Content Like You Are An Artist? What’s Your Canvas?

Recently, we watched this documentary film where acclaimed French artist JR confronts prejudice and uplifts communities through larger-than-life art. He uses photography, and prints large murals and pastes them on buildings and landscapes. His art is stunning and visionary We are painting our home after 20 years. Our contractor John Monaghan is an artist. He…

Episode 703 – Life Just Happens… While You’re Running Your Business

A lot has changed since 2001 when I started my business. Technology has been on a roll with the inventions of HDTV, camera phones, flash drives, and Bluetooth! Who could have imagined the invention of the iPod and iPhone, Kindle, and the Blackberry? Now add in Facebook, LinkedIn, Twitter, and YouTube. A lot of stuff…

Episode 634 – Happy New Year – 5 Things You Can Get Ready & Organized

Photo by Simon Zhu on Unsplash Every year I have a new year tradition. I take the day on January 1st to put away last year’s files and make new file folders for the coming year for both personal and business. It helps me hit the ground running. Now is a good time to get…

Episode 616 – How Staring At Clouds Can Improve Your Marketing Results?

The fall in Chicago is what I call 50 Shades of Gray… because it’s cloudy and drab almost every day. I miss the sunshine and the puffy white clouds already! But I want to talk about a different kind of cloud that can help you improve your marketing results… wordclouds. There are two websites a…

Episode 493 – Makin’ Bacon And Other Insights About Creating And Using Great Graphics with Jackson Price

Jackson Price is a senior Creative Director with over 25 years of experience across a variety of business sectors. Clients include the Fortune 100, ad agencies, design studios, universities, government agencies, small businesses, and professional athletes. He is currently the Director of Creative Services for Iowa State University Athletics. . Jacson believes great design marries…

Episode 424 – 5 New Ways On How-To Use Audio & Video In Your Marketing

Creating Content is a great way to distribute your marketing messages, but Audio 7 Video Can be intimidating to some people. It’s really easier than you think? There are simple tools and methods almost anyone can use to grow their sphere of influence. Some of these include: Alexa Flash Brief – Audio Minute Podcast Social…