Episode 789 – You Can’t Always Get What You Want? But If You Try Sometimes…

Do you know that Rolling Stones song? “You Can’t Always Get What You Want?” It goes on to say, “But if you try sometimes, you might find, you get what you need.” I think that “Want” is a term that talks about the future. I WANT (desire to obtain) a cool new computer and desk…

Episode 783 – When is 10 Greater Than 1000? (Hint It’s All About Relationships)

You never realize how much STUFF you have until you have to move it. We all have closets, drawers, and other hiding places that keep our stuff organized and out of sight, Simply go to any closet or dresser and lay out all the stuff on the floor and you will see what I mean.…

Episode 769 – No One Can Serve Two Masters… But You Can Serve Two Clients At The Same Time!

Last week I had the pleasure and honor of being a paid speaker at a live conference. It was the first one I was able to do in the last 3 years. When you are presenting to an audience (as a paid speaker) you have two people that you have to serve. The conference organizer…

Episode 767 – Networking Is All About Give And Take But Success Takes Giving

It’s been a long journey to get ready to sell a house and buy another. I have been in the Chicagoland area for almost 50 years. Over that period I have moved at least a dozen times. But, you never really move far for your network. You know what grocery stores have what. You know…

Episode 765 – Are Your Signing Up Your Customers To The Right Channel?

I don’t know if you have access to Apple TV+, but if you have not watched the movie “Coda”, I can highly recommend it. Coda is a movie about a deaf family in the fishing town of Glouster Massachusetts. The youngest is a girl who can hear and finds her passion is singing, while she…

Episode 763 – Good Things Come In Threes – The Marketing Trifecta Meets The Management Triad

They say, “Good things come in threes!” But who are ‘They’ and what’s good about them? Here are just a few… Primary Colors Branches of Government Stooges I could go on for days, but good things in business also come in threes… The Marketing Trifecta The C-Level Superteam Your Brain In order for your business…

Episode 749 – Turbo-Charge Your Sales Engine in 2022 – Fueling Your R.A.C.E

Your story and unique answers to your client’s questions are the basic fuel to your sales engine. That engine needs a fuel pump and a turbo boost… Let me explain. A well-designed eBook also fuels your marketing system. Ebooks can be broken into asset parts that will navigate people back to your website, which will…

Episode 745 – Turbo-Charge Your Sales Engine in 2022 – Going Fishing

The average person will give you 8 seconds (the attention span of a goldfish) of online attention before moving on or taking action. (Time.com) So, every interaction you can create with them on social media, email, in-person, Zoom meetings, or phone calls, should be as relevant and targeted as possible. A GREAT marketing system integrates…

Episode 745 – Turbo-Charge Your Sales Engine in 2022 – A Simple Truth

What we all want are more sales. The simple truth is… If you can make it easier for your sales team to be successful, you and your business will thrive! What became crystal clear throughout all of the recent chaos was that human interaction and relationships can be fragile, and have become more important than…

Episode 743 – Turbo-Charge Your Sales Engine in 2022 – The Search For The Easy Button

Over the last few years, we have all faced unprecedented challenges. We’ve all been rocked by things out of our control, like a once-in-a-lifetime pandemic, remote work, supply chain shortages, and more. Then, take into account that our customers probably faced those same issues as well, and we all had a recipe for disaster looking…