Episode 282 – Managing Your Messages – Are You Reaching The Right Audience?

Are you one of those people that have a tough time creating your own marketing messages? I am! It’s been five years since I updated my website content which makes me truly the Cobbler who’s kids who have holes in their shoes. I recommend that you do a complete website refresh every three years, but it…

Episode 280 – I Can “C” Clearly Now – 3 Secrets That Will Help Grow Your Business

Making progress in business is a process. Making greater profits is the reward. It takes more than wishing and hoping… it takes a plan and it takes getting help. I started this podcast over 2 1/2 years ago. It started out with only 111 listeners the first month. Then it almost doubled every single month…

Episode 276 – Is The Design Of Your Website Important? Your Perfect Audience Cares!

There are many ways to develop and design websites. There are many people who design and develop websites… designers, developers, IT professionals, marketing agencies, advertising agencies and so on. All have their pluses and minuses. Heck, I have seen websites developed by the neighbor’s, kids, and the dog! Bottom line if it works for you,…

Episode 222 – 5 Online Business Marketing Trends To Watch In The Coming Year

Each year, we try to predict what is going to happen in our businesses. Some do business plans and marketing plans but do you spend any time looking at future trends that could affect your business? In this episode, I am going to explore some things that you should pay attention to as this year evolves. These…

Episode 218 – Lessons Learned By Being Placed In Facebook Jail

I was blocked from Facebook… as of this time I am still blocked 6 days and counting. What did I do? They would not tell me. They asked me to submit a state ID with some information hidden. I submitted that the first day they asked and have heard nothing since except “We’ll get in…

Episode 213 – Getting Strategic With Your Social Media with Deb Krier

Deb Krier is a social media advisor, professional speaker, and trainer. With 20 years as a marketing and public relations professional, she’s passionate about helping professionals use social media to promote themselves and their businesses. She helps people learn how to use social networking in a way that expands their professional networks, creates new business, and…

Episode 212 – 5 Things You Should Do To Prepare For The New Year Now!

Let’s face it… our businesses have changed and evolved over the last 12 months. You have probably added some new customers and lost others. Your product and/or service offerings may have changed as well. As we approach the new year, it’s time to start looking ahead. Even if you find this podcast mid-year, these are still tips…

Episode 206 – Do You Have The Million Dollar Marketing Mindset?

I was listening to a Podcast by Michael O’Neal call the Solopreneur Hour when he asked the question? “Do you know how easy it is to earn $100,000? All you have to do is get 200 people to spend $500 with you in a year!”. That got me thinking… What does it take to make $1,000,000?…

Episode 196 – The 3 Big Mistakes People Make When Reading Google Analytics

The biggest asset you have in your business (aside from you) is data! Knowing your numbers is key to running your business and doing your best to predict the future. Google Analytics is a stalworth in measuring traffic to your website because so many people use it. It has become the de-facto tool and a…

Episode 194 – How-To Turn Disruption & Chaos Into Calm & Clarity

There is this great book called “Blue Ocean Strategy” that talks about not being in the space where all the sharks are feeding but go to the ‘Blue Ocean’ where the water is clear and there is less competition for food (clients). What you have to do is be disruptive, or become different enough so people will…