I never really understood the value of coaching. I have done work for multiple coaches but they were more generalists. Then I discovered coaches that helped me with very specific skills, speaking, sales, marketing funnels, Facebook advertising, and business coaching (specific to growth).
Now, after working with a handful of coaches who had specific skills that I needed to learn, I now can see the value. They have helped me increase business, focus on what's important, and grow my bottom line.
In this episode I will share my lessons learned and what I call the 4 M's of coaching:
- Mindset – Clarity
- Methodology – Executing A Plan
- Mastermind – Brainstorming
- Measurables – Goals & Progress
- Money – Return On Investment
Finally, I will share a case study of a client of mine who has grown his business by 50% each year for the last 4 years with only 6 months of marketing coaching.