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Let's face it… our businesses have changed and evolved over the last 12 months. You have probably added some new customers and lost others. Your product and/or service offerings may have changed as well. As we approach the new year, it's time to start looking ahead. Even if you find this podcast mid-year, these are still tips you can use at any time.
What I suggest is you look at 5 key things that will help you re-focus your business marketing. These should be reviewed every year but no less than every three years.
- Review Your Numbers
- Update Your Website
- Review you Page Content
- Create Your Marketing Calendar
- Revisit Your Email Marketing
In this episode, we will dig into the what, how, and why you should review your marketing tools and efforts.