You should be angry with Facebook.. they offered us all a false sense of trust. But what did you really expect?
Facebook sucked us in by connecting you with your friends and past. Then, they opened up for businesses. But what business are they really in?
In exchange for free access… they use social profiling to sell access to you and your friends and our psychographic likes and fears. Although some companies have learned to weaponize this data, most advertisers go about trying to sell you their stuff based on your profile and interactions.
Becuase we share our emotions on Facebook, we get emotionally charged when our trust is violated, but this is not going to change people who are addicted to social influence and interaction.
It's not just Facebook, it's LinkedIn also. This is why Social Media is becoming less relevant…
- Is information posted on Social Media is NOT interesting to your audience?
- Social Media is an enclosed capsule… it Sucks at Search!
- The growth of Voice Search and why it's needed for text to provide results?
In this episode, we will discuss why you should focus on Content Marketing and less on Social Media if you want to grow your businesses presence online!