Over the weekend I listened to two audio books. One was “Choose” by Ryan Levesque about a marketing strategy and another was by a LinkedIn Expert focused on sales. They BOTH lived up to expectations. The marketing book gave away great ideas and concepts while the Linkedin book sounded more like a sales pitch for his LinkedIn Leads business.
- What value are you adding to them?
- Give your best advice away
- Target your messages to specific audiences
- Think in sequences
- Focus on the end goal – Get permission to continue the conversations
In this episode, We will discuss the difference between sales and marketing, and how and why a marketing mindset will help you build long term relationships that will help you generate more and bigger sales!