In the last episode, I interviewed Jane Atkinson about public speaking as a tool for your business. In that Interview she mention that she like to create keynote speeches that start with a story, make three memorable points, and then close with another story.
I Thought that was The Perfect Content Strategy, so I wanted to explore that concept a bit further.
I suggest you keep your posts short and to the points (3-5 to be exact). You should also use some memorable hooks that are easy to remember and repeat. Kind of like the ear worm in a good song hook or chorus!
Here are some techniques I have used and the may help you…
- Rhyme Time
- The ACRONYM
- Play On Words
In this episode, we will discuss these concepts and some examples of how I have used them to successfully used them to get people to keep my brand and blogs and podcasts – Top of Mind! P.S I would love to get a comment on what you think was the most memorable line from this podcast!