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What you want Baby, I got it
What you need Do you know I got it?
All I'm askin’ Is for a little respect
That song was a theme song for a generation of women, but today we all could use a little more R.E.S.P.E.C.T. with our content marketing. RESPECT is defined as a feeling of deep admiration for someone or something elicited by their abilities, qualities, or achievements (and I certainly offer up my RESPECT to Aretha Franklin – The Queen Of Soul!).
But the kind of respect I am talking about here is an acronym and formula…
- R – Research
- E – Experience
- S – Sympathy
- P – Purpose
- E – Education
- C – Context
- T – Take-Aways
In this episode, we will explore how to earn respect with your content marketing and give a little bit… Sock It To Me!