Episode 684 – How Understanding Analytics Can Help You Manage Change Better with Jill Holtz

Jill Holtz is co-founder of Mykidstime.com, an information website for parents, that has grown from a local West of Ireland listings directory to a global website, and a trusted online brand for parents. They have grown a large and engaged community through a targeted content and engagement strategy across their channels, website, email, and social media. Last year the company launched a new insights service further connecting parents with brands, called ParentsandBrands.com, running tailored insights panels on their online private platform. Jill enjoys all things digital and social, having personally overseen the growth of the MyKidsTime Facebook community (currently 590k fans) and Pinterest community (7M monthly views).