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The average person will give you 8 seconds (the attention span of a goldfish) of online attention before moving on or taking action. (Time.com) So, every interaction you can create with them on social media, email, in-person, Zoom meetings, or phone calls, should be as relevant and targeted as possible.
A GREAT marketing system integrates driving traffic back to your website, capturing data, and then using that data to create new content to compel them to continue to engage with your story and your sales team.
It’s not as simple as creating an eBook and sending it via email. The cocktail sauce (or fish food) is creating a system behind your eBook to get your audience to re-engage with your story while attracting new prospects to take action and join in on the conversations.
Relationships are the Currency of Business
In this episode, I will discuss how to optimize action when people visit your website and how to get them to visit more often!
People who visit your website
Have the attention span of a Goldfish (8 Seconds)
