When Someone asks “Who Is your Perfect Audience” and they answer “Everyone”… They are REALLY saying “They Don’t Really Know?”. If you don’t know who you are talking to, how are you supposed to know what to say to them? Marketing is a process. Do you understand WHY you are doing it? Of course to…
Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services for her clients over the past 8 years. In her spare time, she also writes and publishes psychological thrillers/mystery/suspense novels.
I had the pleasure of meeting with a new client and their social media team. They wanted to boost engagement on their social media to boost sales. They looked puzzled when I started talking websites and emails? Social media can often be the bright shiny object that distracts for the ultimate goal… MORE SALES! There…
Cindy J Holbrook, aka The Visibility wiz, is uniquely gifted at guiding entrepreneurs to thrive as they go up the ladder from being the best-kept secret to trusted and in-demand online authority. Clients benefit from her empowering systems and strategies that enable them to honor their own integrity and attract their ideal clients while building a fun and profitable online business.
As the host of the Biz Success In 15 podcast, Cindy J interviews top experts that share hot strategies listeners can implement in 15 minutes or less. She has been featured on Huffington Post Live, Women’s Speaker Association TV, eHarmony, Prevention Magazine, AOL, MSN, Fox and a guest on numerous online summits, podcasts, and radio shows. Her mission is to guide entrepreneurs to have the confidence and the know-how so that they can succeed.
Have you ever posted anything on social media and regretted it later? I am sure most of you have. This weekend I did!
Normally when people start to argue and get mean and start attacking me or my friends, I will simply take it down. But this time was different… I was sharing my emotions to a tragedy that hit too close to home and I stood my ground. AND I learned a lot that I want to share it with you.
Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing.
I started creating content for marketing when “new media” meant we could combine multiple slide projectors for a presentation. By the time I went online in 1981, I’d learned to push for better technology whenever it allowed us to achieve our objectives.
Throughout my career, I have created new strategies to use influence and persuasion to help people get what they want. I set hard sales goals and measured performance but never forget that people hate to be sold, but love to buy. I have been an entrepreneur in the computer, publishing, and media,
I look for collaborations where brands can share resources, extend their reach and give customers an experience they will want to share with others. I am currently partnering with IBM Futurists and a few brands and startups along with keynotes where I can engage executives transforming their organizations for an abundant future.
What Inspires You? What gets you Excited? Uplifted? Energized?
Chances are that what inspires you may also inspire your customers. We are usually a reflection of our perfect avatars or customers.
Inspiration is defined as: The action or power of moving the intellect or emotions or The act of influencing or suggesting opinions.
When it comes to inspiring customers, you have to think about their mindset and where the are in the buying process. This is something I like to call “Six Degrees of Separation”. These include:
Episode 437 – Don’t Just Build A Business But Make A Difference – The Hero Factor with Jeffrey Hayzlett
Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and C-Suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.
People often treat marketing like the lottery… All you need to do is SCRATCH & WIN! That was easy? But in reality, if you just play the lottery, you will ultimately loose more than you win. The games are designed not to make you rich, but to make money for the lottery or gambling organization. Few get lucky, so may try and fail.
There are those rare occasions where people figure out a strategy to legally beat the system. Marketing is a lot like the lottery. Once you figure out the formula, you can start to make more money than you spend (a profit). But, there are some basic things that people miss or try to skip over to claim their winnings that hinder their success:
Brad Banyas is an entrepreneur, executive and technology advocate with over 22 years of experience in the Software as a Service (SaaS) industry. Brad started his career in software sales in 1991. He then started, and subsequently sold, Output Solutions Inc.
Brad is currently the CEO of Outsource Management, Inc. (OMI) which he founded in 1999. OMI is the go-to resource for emerging mid-size companies that embrace CRM, Marketing Automation and Sales enablement platforms to grow and dominate their niche.
In 2016 Brad Banyas along with Paul Sciandra, Ravi Devulapalli and Thomas E. Orton co-founded 366 Degrees a Relationship Marketing and Sales Automation Platform.
Brad lives in Cumming Georgia with is wife of 27 years Brandy and his three sons, Connor, Cason, Michael and daughter Madeline.
Affiliate Product Info – Links and Description: 366 Degrees www.366.io- The Relationship Marketing + Sales Automation Platform for Small to Midsize Enterprises that manages the execution and delivery of communications across email, landing pages and social connections. The service combines the strength of other platforms such as Nimble CRM, Salesforce, Vidyard video by connecting and automating key engagements around sales, marketing and customer communications to provide a unified view of engagement.