Episode 691 – What Is Relationship Marketing? Amplify Your Marketing Messages

I was talking with a neighbor while walking my dog Layla. I was trying to explain what relationship marketing is and how social media plays into the mix. He felt that social media was censoring some materials? I tried to explain to him that social networks may censor some content but most of the time…

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Episode 690 – Build Business Bigger with Daniel Giordano

Daniel Giordano works with global businesses with expertise in online lead generation, business development, and a knack for finding hidden revenue streams. But over 20 years ago, he started with no internet marketing experience, no website, no list AND his first child was on the way. Daniel was driven to success by his passion for…

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Episode 689 – Need To Find & Keep Better People? Market Your Culture To Everyone

In the Post-Pandemic Pivot, companies and entrepreneurs are finding it harder to attract high-quality talent. Many people have left the workforce for the Gig Economy or the Creator Economy. Some companies are having to adapt their culture to meet the changing demand of a hybrid or totally remote workforce. In order to attract good people,…

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Episode 688 – Connect – Direct – Project Your Business with Michael Verret

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taught him how to understand an audience and deliver his message in a way they will not forget. Mike spent 13…

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Episode 687 – What Great Advice Would You Tell A Younger Self? (If You Could?)

I saw this post on Facebook the other day, and it asked a question, and it made me think. The question was, “What great advice would you tell your younger self if you could?” So, I decided to do a podcast about it, because I did ask myself that question, and here’s what I came…

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Episode 686 – How To Box Up More Creativity In Your Business with Penney Fox

My name is Penney Fox. I’m a Small Business Productivity Coach. If you own a small business and are wondering how to grow your customer base with social media, I can help. I’m sure you’ve heard that before, but there’s a difference between what they’ll tell you and what I’ll show you. While most social…

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Episode 685 – Testing 1-2-3… How To Get Your Audience To Embrace Your Content?

Back when I was playing in a band, you had to learn how to read your audience. We would choose songs based on how they reacted to previous ones: 1st Set – Songs To Set The Mood 2nd Set – Play More Of What They Liked 3rd Set – Save the Best For Last You…

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Episode 684 – How Understanding Analytics Can Help You Manage Change Better with Jill Holtz

Jill Holtz is co-founder of Mykidstime.com, an information website for parents, that has grown from a local West of Ireland listings directory to a global website, and a trusted online brand for parents. They have grown a large and engaged community through a targeted content and engagement strategy across their channels, website, email, and social…

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Episode 683 – Want To Improve Your Business? Here Is My Know-Like-Trust System!

There have been a lot of people associated with the terms KNOW, LIKE, & TRUST! It has been attributed to Mark Twain, Stephen Covey, and past Bacon Podcast Guests Bob Burg and Chris Brogan. But what does it mean in terms of you, your business, and your network? I a previous podcast, I mention Dunbar’s…

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Episode 682 – Envisioning Better Social Media Interaction Using Planable with Xenia Muntean

Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o. she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been…

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