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Magician hand conjuring sparks on black background – copy space with magic
Back in 2015, I talked about my concept of the Marketing Trifecta. I will explain what that is in a bit, but there has been a lot of buzz over the last 8 years about new tools that will revolutionize marketing.
I have seen so many of them try and fail, come and go, or slowly find their lane. But none of them have really revolutionized marketing like they promised to do when they hit the marketing scene.
Which ones have you tried?
As I said, I coined the term “The Marketing Trifecta” in my book “The Bacon System” back in 2015. Although at the time I was working with solopreneurs and small businesses, it had limited success.
Once I started to apply the concept to larger business-to-business customers, it took off. AND… it's continued to stand the test of time.
It starts by getting people to your website to consume the great content you create. That being said, you have to consistently create great content that people actually WANT to consume. To get people back to your website, you have to distribute digestible bites to get in front of as many eyes (and ears) as possible.
“Once you figure out what respect tastes like, it tastes better than attention. But you have to get there.”
– Pink
In this episode, we will discuss my Marketing Trifecta… and how it can work for your business!