Episode 221 – Leveraging Relationships And Reinvention with Michael O’Neal

Conferences, Expert Interview, Podcast, Podcasting, Relationship Marketing, Social Media, Speaking1 Comment

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I’m originally from Ohio, and lived there for 12 years. Grew up Catholic (I’m a recovering Catholic now) and played every sport known to man when I was a little kid. Became a Steelers fan back then. Steel Curtain and all that. Got in a lot of trouble in school too. (No surprise to those…

Episode 220 – Are You Ready For An Incredible New Year?

Business Tools, Coaching, Podcast, Productivity, Relationship Marketing, Social Media, Time ManagementLeave a comment

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The week between Christmas and New Years is often quiet and used as downtime for most business owners. I look at this as one of the most productive times of the year. It helps to close out the last years business and get prepped for the new year. Let’s face it… as soon as the…

Episode 218 – Lessons Learned By Being Placed In Facebook Jail

Facebook, Podcast, Social Media, Time Management, Websites1 Comment

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I was blocked from Facebook… as of this time I am still blocked 6 days and counting. What did I do? They would not tell me. They asked me to submit a state ID with some information hidden. I submitted that the first day they asked and have heard nothing since except “We’ll get in…

Episode 214 – How-To Create A Targeted Online Content Marketing Ecosystem

Blogging, Branding, Business Tools, Content Marketing, Generating Leads, Influence, Podcast, Relationship Marketing, Sales, Social Media, VideoLeave a comment

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Last week, I taught a class at Aurora University this week (actually two) for a masters degree program. They were both trying to create a campaign for a luxury travel company that provides experiences. What I did is outline the keys to success. By the time I was done, they started to understand how to create…

Episode 213 – Getting Strategic With Your Social Media with Deb Krier

Expert Interview, Facebook, Generating Leads, Instagram, LinkedIn, Podcast, Snapchat, Social Media, Twitter, WebsitesLeave a comment

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Deb Krier is a social media advisor, professional speaker, and trainer. With 20 years as a marketing and public relations professional, she’s passionate about helping professionals use social media to promote themselves and their businesses. She helps people learn how to use social networking in a way that expands their professional networks, creates new business, and…

Episode 212 – 5 Things You Should Do To Prepare For The New Year Now!

Business Tools, Content Marketing, Copywriting, Email Marketing, Generating Leads, Podcast, Sales, Social Media, WebsitesLeave a comment

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Let’s face it… our businesses have changed and evolved over the last 12 months. You have probably added some new customers and lost others. Your product and/or service offerings may have changed as well. As we approach the new year, it’s time to start looking ahead. Even if you find this podcast mid-year, these are still tips…

Episode 207 – Successful Niche Marketing & Fore Hour Nature Meetings with Zeb Welborn

Email Marketing, Expert Interview, Facebook, Internet Marketing, Networking, Podcast, Social MediaLeave a comment

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Zeb Welborn is President of Welborn Media, the Defining Success Podcast, 19th Hole Media and The Tutoring Solution, Past-President of the Chino Valley Chamber of Commerce and incoming President of the Chino Rotary Club. Welborn Media manages Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, email marketing campaigns, graphic design work, blogs, and websites for our clients.…

Episode 198 – How-To Embrace Relationship Marketing To Expand Your Business

Branding, Facebook, Generating Leads, Instagram, LinkedIn, Pinterest, Podcast, Relationship Marketing, Reputation, Sales, Social Media, TwitterLeave a comment

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Relationship Marketing is defined on Wikipedia as “a form of marketing developed from direct response marketing campaigns which emphasizes customer retention and satisfaction, rather than a focus on sales transactions.”. In my first book “It’s Not About You, It’s About Bacon! Relationship Marketing In A Social Media World!”, I talk about and define Know, Like, and Trust! Relationship Marketing…

Episode 193 – Conducting Great Interviews with News Journalist & Radio Host Kirk Farah

Expert Interview, Interviews, Podcast, Podcasting, Relationship Marketing, Social MediaLeave a comment

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After serving nine years as a US Army at various assignments around the world , Fa rah held various management IT positions in Chicago for both the federal government and the private sector.  When the high-tech bubble burst in  the 2008, he re-tooled and returned to his passion as a radio journalist in Illinois’ Capitol…

Episode 192 – 3 Common Mistakes When Posting To Social Media

Branding, Networking, Podcast, Relationship Marketing, Reputation, Social Media2 Comments

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There are three common business mistakes we all see a loy of people making. Some people only want to be their brand and not themselves. You see them all the time trying to sell their crap rather than trying to create relationships. Some people try to look bigger than they really are. Big businesses are in the customer…