Episode 922 – Best Of – Expanding Your Social Reach On LinkedIn with Nimble and CEO Jon Ferrara

Business Tools, Expert Interview, LinkedIn, List Building, Marketing Automation, Networking, Podcast, Relationship Marketing, Reporting, Sales, Sales Funnels, SoftwareLeave a comment

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Jon Ferrara is a CRM and Relationship Management entrepreneur and noted speaker about Social Media’s effects on Sales and Marketing. He has re-imagined CRM by building a Simply Smarter Social Sales and Marketing platform, his most recent venture Nimble.com. It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best known as the co-founder of GoldMine Software Corp, one of the early pioneers in the Sales Force Automation (SFA) and Customer Relationship Management (CRM) software categories for Small to Medium sized Businesses (SMBs).

Episode 897 – I Lost It All… And Why I’m Happy About It!

Accountability, Accounting, Business Tools, C-Suite Topics, Community, Data Management, Email Marketing, Engagement, Human To Human, Podcast, Referrals, Reporting, Software, Strategy, SystemsLeave a comment

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Have you ever watched the movie “A Christmas Story”? There is a scene where Ralphie is helping his dad change a tire for the first time. He was holding the lug nuts in the hubcap, and his dad’s hand hits the hubcap, sending the hardware flying through the air, glistening in the lights of the…

Episode 895 – Tag… You’re In! Segmenting Secrets

Accountability, Accounting, Business Tools, C-Suite Topics, Community, Data Management, Email Marketing, Engagement, Human To Human, Podcast, Referrals, Reporting, Software, Strategy, SystemsLeave a comment

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In my last post, I talked about how segmenting your audience can help your business communications but how it can often look like a junk drawer. I also stated that I was in search of answers. So, I wanted to follow up and share with you what I have learned and discovered. It may have…

Episode 826 – Best Of – Envisioning Better Social Media Interaction Using Planable with Xenia Muntean

Business To Business Marketing, Business Tools, C-Suite Topics, Content Marketing, Data Management, Engagement, Expert Interview, International Marketing, Internet Marketing, Marketing Automation, Podcast, Productivity, Social Media, Social Networking, SoftwareLeave a comment

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Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o. she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been…

Episode 816 – Best Of – Envisioning Better Social Media Interaction Using Planable with Xenia Muntean

Business To Business Marketing, Business Tools, C-Suite Topics, Content Marketing, Data Management, Engagement, Expert Interview, International Marketing, Internet Marketing, Marketing Automation, Podcast, Productivity, Social Media, Social Networking, SoftwareLeave a comment

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Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o. she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been…

Episode 809 – It Pays to Follow The Instructions and Sometimes You Have To Write Your Own

Accountability, C-Suite Topics, Client Expectations, Design, Infographics, Know Your Audience, Podcast, Software, Strategy, Systems, TrainingLeave a comment

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It’s been over 22 years since we built and bought our last home. Over that time, technology was whizzing along while our home and appliances lived in the early years of the 20th century. This was pre… Amazon, Google, Facebook, iPhone and so much more. Change is hard and wonderful at the same time. There…

Episode 682 – Envisioning Better Social Media Interaction Using Planable with Xenia Muntean

Business To Business Marketing, Business Tools, C-Suite Topics, Content Marketing, Data Management, Engagement, Expert Interview, International Marketing, Internet Marketing, Marketing Automation, Podcast, Productivity, Social Media, Social Networking, SoftwareLeave a comment

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Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o. she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been…

Episode 565 – Designing Success Through Structured Process with Stephen Pope

Data Management, Expert Interview, Futurecasting, Software, Strategy, SuccessLeave a comment

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I grew up an entrepreneur and inventor, learning to use technology to help build the next “big” thing. When I was younger, that was a water cooled computer and then a car computer. Later that was starting a business where I helped entrepreneurs and businesses build the technology and software they needed to run their…

Episode 555 – Easy Infographics and Presentations Using Visme with Payman Taei

Business Tools, Creating Graphics, Expert Interview, Infographics, Podcast, Presentations, Social Media, Software, Stock Images, VideoLeave a comment

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Payman Taei is the founder of Visme, an all-in-one visual communication platform empowering everyone to create and share beautiful interactive presentations, infographics, reports and other forms of engaging content with no design skills. Affiliate Product Info – Links and Description: Visme is a leading do-it-yourself design platform that allows anyone to translate information into captivating and…

Episode 549 – Best Of – Making The Most Of Evernote with CMO Andrew ‘Malc’ Malcolm

Business Tools, Expert Interview, Podcast, Productivity, Project Management, SoftwareLeave a comment

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Over a decade leading global SaaS businesses, Andrew has tried just about everything to generate growth with marketing. Some of which has work; most of which hasn’t. But through identifying new products, pivoting to adjacent markets, changing monetization models, spending big on above the line marketing, doubling down on search engine marketing and more, Andrew has developed a repeatable approach to marketing that he calls “creatively analytic.”

As CMO of Evernote, Andrew has created an organization using this approach that delivers just the right message at just the right time through owned and earned media. Since joining Evernote, he’s driven the company past 200M registered users, more than 5B notes and double paying users; all leading to cash flow positive.