Episode 691 – What Is Relationship Marketing? Amplify Your Marketing Messages

I was talking with a neighbor while walking my dog Layla. I was trying to explain what relationship marketing is and how social media plays into the mix. He felt that social media was censoring some materials? I tried to explain to him that social networks may censor some content but most of the time…

Episode 689 – Need To Find & Keep Better People? Market Your Culture To Everyone

In the Post-Pandemic Pivot, companies and entrepreneurs are finding it harder to attract high-quality talent. Many people have left the workforce for the Gig Economy or the Creator Economy. Some companies are having to adapt their culture to meet the changing demand of a hybrid or totally remote workforce. In order to attract good people,…

Episode 687 – What Great Advice Would You Tell A Younger Self? (If You Could?)

I saw this post on Facebook the other day, and it asked a question, and it made me think. The question was, “What great advice would you tell your younger self if you could?” So, I decided to do a podcast about it, because I did ask myself that question, and here’s what I came…

Episode 680 – I Need To Know You & How to Meet Extraordinary People with Kymberli Speight

Kymberli is an author, speaker, executive coach, and professional trainer. Currently, she serves as the president-elect for NSA-Austin. In addition to her love for speaking, she teaches executive transition courses for the USAF. Kymberli is an Air Force Academy graduate. She has jumped out of planes, soloed in a plane, and purchased 36 F-15E fighter…

Episode 598 – Lessons Need To Be Learned But Are Wasted Without Action

Every marketing communications should have a common goal: to create a human-to-human conversation. It could happen online, on the phone, or in person, but that should be the purpose. Sometimes we make that process to complex upfront. Have your methods and systems changed with the changes in the ways we are doing business today? You…

Episode 583 – How Better Listening Can Lead To Bigger Sales with Nancy Kazdan

Nancy L. Kazdan, Founder & CEO, Market Share International is widely regarded by her clients as the leader in advising, coaching and training people from professional services organizations, financial institutions and technology firms in strategic marketing skills, presentation skills, conversational selling techniques and sales process reengineering. She helps her clients to dissect and improve every…

Episode 569 – The 6 Types Of Questions You Should Be Asking Your Prospects with Nancy Kazdan

Nancy L. Kazdan, Founder & CEO, Market Share International is widely regarded by her clients as the leader in advising, coaching and training people from professional services organizations, financial institutions and technology firms in strategic marketing skills, presentation skills, conversational selling techniques and sales process reengineering. She helps her clients to dissect and improve every…

Episode 566 – Need More Business? How To Listen For Questions And Communicate Answers

If you have listened to this podcast for a while you probably know that I love golf. The good news in Illinois is that they are opening up golf courses soon, but there are still a lot of questions that have to be answered about how?. During the course of any given week, people ask…