Episode 378 – What Is The Perfect Marketing Strategy For Your Business? Wrapping It Up

When it comes to marketing, there is no one-size-fits-all, Easy Button strategy that will help you get rich quick. It takes a plan and a process.

In outlining the six main principles in previous podcasts, I laid out the steps that have worked for dozens of my coaching clients. The difference between activity and success is having a well thought out and executed system,

It Takes A Plan – Lay Out The Steps and Follow Them
It Takes Time – 3 Months
It Takes Commitment – Content is King, Consistency is Queen!
It Takes Flexibility – Watch The Signs
It Takes Help – Work To Your Strengths – Hire To Your Weaknesses
In this episode, I will wrap-up this series on The Perfect Marketing Strategy For Your Business. We will explore what the above 5 final steps mean and how they are critical to your success.

One final thought: “Invest In Yourself… to the point that it makes someone else want to invest in you!”

Episode 368 – What Is The Perfect Marketing Strategy For Your Business? Part 3 – Targeting New Customers

Part of the Perfect Marketing Strategy is looking forward to how you can grow your business through obtaining new sales with new customers. Hopefully, you have explored your past sales and found some trends that can help you see the opportunities ahead.

People tend to buy from an emotional perspective. Those emotions are tied to benefits, not features. You have to map out a strategy that helps people feel that you will make them feel better (more so than just getting the best deal).

Episode 322 – How Would You Like To Improve Your Business In The New Year?

We are at the end of another year and at the beginning of the New Year. Some things change, and some things stay the same. One thing that never changes is that we are all given the same 168 hours per week. Most of us spend 1/3rd sleeping, 1/3rd working, and we have 1/3rd left over…

Episode 313 – From Crashing Zero To Coaching Hero – Building Your Kickass Life with Christopher Rausch

Christopher is the creator of “The KICKASS Guide to Life™,” the complete guide to living your best personal and professional KICKASS™ life! I help people overcome their self-created crap without the self-help fluffy bullsh!t! When he was young, Christopher’s life was anything but KICKASS™. He grew up in the inner city of Los Angeles, California. With his father nowhere…

Episode 301 – How to Quickly Implement Your Million Dollar Idea with Iman Aghay

Iman Aghay is a serial entrepreneur, best-selling author, and international speaker. He founded Success Road Academy in 2010 which is one of the largest Information Marketing Training Centers in the world. He harnesses the power of the Internet and combines it with effective in-person marketing to help business owners grow their companies, and professionals position…

Episode 297 – Engage Your Audience In A Possibility with Thomas Mangum

Thomas Mangum draws on over 30 years of experience helping leading companies build championship teams that win. His client roster includes Boeing, Cisco, Oracle, Sony, Shell, DuPont, Northrop Grumman, Liberty Mutual, Johnson & Johnson, Volkswagen, Bose and many more. Coming from a family of entrepreneurs, Thomas has experienced from an early age what leadership looks…

Episode 292 – Are You Making Strides To Finish Strong In The Final Stretch?

Today is Labor Day… the unofficial end of summer. More important to us business people, it’s the official start to the home stretch! People have finished their vacations, their kids are back in school and they are ready to get down to business again. The year is 2/3rds over. How did you do in the…

Episode 282 – Managing Your Messages – Are You Reaching The Right Audience?

Are you one of those people that have a tough time creating your own marketing messages? I am! It’s been five years since I updated my website content which makes me truly the Cobbler who’s kids who have holes in their shoes. I recommend that you do a complete website refresh every three years, but it…

Episode 273 – How To Be The Best You Can Be with Tracy Revell

Tracy Revell uses the words “Love your Body. Rock your Life.” as a mantra for those who desire more Confidence within Themselves so they can be a Powerful Presence in the world. She empowers people to become and BE more confident in their own skin and that it is only when we truly live from…

Episode 224 – Happy 10th Birthday iPhone – How It’s Revolutionized Your Life!

Hard to believe it’s been 10 years since the 1st iPhone was announced. I remembered the excitement, and then in June standing in line to get my hands on that 1st of it’s kind of device. Since then we have all kinds of copycat devices like Samsung, Google, and others that have tried to copy…