Episode 781 – Why “FREE” Is A Four Letter Word That’s Bad For B2b Businesses?

Most of us have fallen victim to the allure of FREE stuff.  I had a freezer full of big bags and boxes of frozen food from going to Sam’s Club and being a victim of the FREE sample person standing in the aisle. When you offer something FREE, you generally appeal to a person’s consumer…

Episode 780 – Best Of – Understanding Thought Leadership And Influence Personas with Jim Barry

Dr. Jim Barry is the author of Social Content Marketing for Entrepreneurs, a textbook used in the instruction of MBA courses. He has served as Professor of Marketing at NSU since August, 2004 where he teaches courses in social media marketing, consumer behavior, and integrated marketing communication. He won the 2019 President’s Distinguished Faculty Award…

Episode 779 – The Secret 3 B’s of Finding Your Perfect Customer

Did you know that the American bee is actually digital? Yup… It’s a U.S.B. So is it a conspiracy theory, or a bad dad joke? Perspective is reality in the mind of the beholder! Some people think that marketing has some secret formula that someone knows that others don’t. That’s why you hear that word…

Episode 776 – Best Of – Better Relationship Emotional Intelligence Using Crystal with Drew D’Agostino

Founder of Crystal for the past 4 years, a personality platform that offers free assessments and industry-leading psychometric predictions.

Focused on helping people communicate effectively, resolve conflict, manage stress, influence others, and make better decisions in their professional lives. 

Always looking for software engineers and talented people-people to join the Crystal team. Email me if you’re interested: drew@crystalknows.com

Started multiple businesses before then, including an event software company (Attend.com), a pizza box advertising agency, and a bed bug extermination company. Private pilot, songwriter, runner, and local diner aficionado.

Episode 771 – 3 Signs From God That It’s Time To Move On…

I don’t want to get all religious on you. As a matter of fact, I have often studied the science of religions, tribes, politics, and many facets of how and why we adopt belief systems that shape our lives. I was asked by my friend and podcast guest Ben Thomas if I wanted to be…

Episode 770 – Best Of Unleash Your Primal Brain (And Understanding Your Customers) with Tim Ash

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, executive marketing advisor, and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization. Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing…

Episode 765 – Are Your Signing Up Your Customers To The Right Channel?

I don’t know if you have access to Apple TV+, but if you have not watched the movie “Coda”, I can highly recommend it. Coda is a movie about a deaf family in the fishing town of Glouster Massachusetts. The youngest is a girl who can hear and finds her passion is singing, while she…

Episode 764 – Hire Higher with Andrea Hoffer

Andrea knows that great businesses are built on strong teams. That’s why she founded AHA! Recruiting Experts, a company dedicated to helping leaders attract and retain the best people for their companies so they can focus solely on what really matters–growing their business. Andrea is a businesswoman with over three decades of experience. She’s managed…

Episode 753 – How To Give Your Sales Team A Little Empathy To Share With Your Customers?

It’s hard to believe that two years ago we went from a kind of normal to total chaos in our businesses. We were mostly all chugging along, filled with hope for a new year, and BOOM. One thing has become clear. The change was becoming a constant accelerating fact of life. Some of us (a…

Episode 740 How To Turn Adversity Into Opportunity with Bogdan Rosu

Bogdan Rosu created and taught the world’s first Personal Development through Martial Arts program for 6 years. In that time he helped hundreds of individuals unlock the power of their mindset, become more confident, and achieve more success. Today he works with high-performing entrepreneurs and helps them unlock their inner leader and live from a…