Psychology Of Social Media Archives

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Episode 995 – Let’s Do The Time Warp Again

Advertising, C-Suite Topics, Community, Content Marketing, Engagement, Facebook, Mindset, Podcast, Psychology Of Social Media, Relationship Marketing, Social Media, Strategy, Technology, Trust, TwitterBy Brian Basilico December 5, 2024 Leave a comment

Podcast: Play in new window | Download (Duration: 10:32 — 12.1MB) | Embed

“Time Warp” is one of the most recognizable songs from “The Rocky Horror Picture Show.” It was created as a time filler for the stage play but has exploded in popularity and become a central part of audience participation during film screenings and live performances. When the movie came out in 1975, things were very different.…

Episode 994 – That One Thing… The Price Of Eggs

C-Suite Topics, Content Marketing, Emotional Intelligence, Engagement, Human To Human, Mindset, Podcast, Psychology Of Social Media, Relationship Marketing, Social Media, Thought Leadership, TrustBy Brian Basilico November 27, 2024 Leave a comment

Podcast: Play in new window | Download (Duration: 10:39 — 12.2MB) | Embed

Have you seen the price of eggs? I have not, but I hear it’s high. It is a battle cry for those who go to the grocery store and see that their cart has less, yet they are paying more. My wife loves carrot cake. Recently, there was a recall of carrots. I wonder if…

Episode 993 – It’s Time To Get To Work

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Back in the 1960s, the TV program was called The Twilight Zone. It was an anthology series that explored fantasy, science fiction, horror, and psychological thriller elements. In today’s complicated new marketing and media world, it can feel like we are living in a Twilight Zone. Marketing is about getting people to become aware and…

Episode 910 – Best Of – Who Is Gen Z and How Do They Spend $600 Billion a Year with Kathleen Hessert and Krista Jasso

Client Expectations, Expert Interview, Generational Influence, Influencer Marketing, Know Your Audience, Niche Marketing, Podcast, Psychology Of Social MediaBy Brian Basilico August 23, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 29:07 — 40.2MB) | Embed

When the marketplace was still fixated on the peculiarities of Millennials, Kathleen migrated to what’s NEXT- Generation Z. Used to working with young athletes, she turned to teens to build WeRGenZ from the grassroots up. Today she helps brands understand the future through today’s youth and amplifying voices of the generation. She’s a much sought-after public speaker, and consultant wowing audiences with insights derived from her original research and thousands of members of the WeRGenZ Teen Think Tank.

Episode 842 – Best Of – The Emergence Of Tribalism In Social Media with Brian Kinghorn

Community, Content Marketing, Emotional Intelligence, Expert Interview, Fake News, Influencer Marketing, Know Your Audience, Mindset, Podcast, Psychology Of Social Media, Storytelling, Thought LeadershipBy Brian Basilico December 28, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 31:36 — 43.6MB) | Embed

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology at Michigan State University. Dr. Kinghorn teaches courses in Educational Psychology, Human Development, Elementary Science, and the Psychology of Social Media. His writing and research interests include learning from…

Episode 827 – The Distraction Attraction

Advertising, C-Suite Topics, Facebook Ads, Google Adwords, Google Analytics, Podcast, Psychology Of Social Media, Sales, SEO, Social Media, Strategy, WebsitesBy Brian Basilico November 8, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

I have no idea how old you are, but I am this old… Do you remember TV Magic Cards? Marshall Brodine was a famous magician (and he was the clown Wizzo on the Bozo Circus Show) who lived in Geneva, Illinois (close to where we lived in Aurora). I was enamored with those cards and…

Episode 780 – Best Of – Understanding Thought Leadership And Influence Personas with Jim Barry

Business To Business Marketing, Content Marketing, Emotional Intelligence, Expert Interview, Influencer Marketing, Know Your Audience, Leadership, Podcast, Psychology Of Social Media, Relationship Marketing, Social Media, Thought Leadership, Value PropositionBy Brian Basilico May 18, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 21:58 — 25.3MB) | Embed

Dr. Jim Barry is the author of Social Content Marketing for Entrepreneurs, a textbook used in the instruction of MBA courses. He has served as Professor of Marketing at NSU since August, 2004 where he teaches courses in social media marketing, consumer behavior, and integrated marketing communication. He won the 2019 President’s Distinguished Faculty Award…

Episode 776 – Best Of – Better Relationship Emotional Intelligence Using Crystal with Drew D’Agostino

Content Marketing, Emotional Intelligence, Expert Interview, LinkedIn, Marketing Automation, Podcast, Psychology Of Social Media, Relationship MarketingBy Brian Basilico May 5, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 20:36 — 28.3MB) | Embed

Founder of Crystal for the past 4 years, a personality platform that offers free assessments and industry-leading psychometric predictions.

Focused on helping people communicate effectively, resolve conflict, manage stress, influence others, and make better decisions in their professional lives.

Always looking for software engineers and talented people-people to join the Crystal team. Email me if you’re interested: drew@crystalknows.com

Started multiple businesses before then, including an event software company (Attend.com), a pizza box advertising agency, and a bed bug extermination company. Private pilot, songwriter, runner, and local diner aficionado.

Episode 760 – Best Of The Psychology of Intentional Social Media with Brian Kinghorn

Expert Interview, Facebook, Facebook Ads, Fake News, Human To Human, Influencer Marketing, Podcast, Psychology Of Social Media, Social Media, Social Networking, Thought LeadershipBy Brian Basilico March 8, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 16:33 — 19.0MB) | Embed

Brian E. Kinghorn, Ph.D. is an Associate Professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology at Michigan State University. Dr. Kinghorn teaches courses in Educational Psychology, Human Development, Elementary Science, and the Psychology of Social Media. His writing and research interests include learning from…

Episode 720 – The Psychology of Intentional Social Media with Brian Kinghorn

Podcast: Play in new window | Download (Duration: 16:33 — 19.0MB) | Embed

Category Archives: Psychology Of Social Media