Episode 666 – 6 Myths of Business I Created To Confuse You with Special Guest Lucifer

Lucifer is the world-renowned GREED coach and business consultant and also known as Coyote, Dracula, Beelzebub (he prefers Bubba), and the Prince of Darkness, He does not disclose clients, but you would recognize many of them from ancient mythology and current news headlines. He is proud of his book, “The 7 Deadly Sins For Successful…

Episode 665 – Do You Have An Addiction To Average with Kellan Fluckiger

Ultimate Catalyst for personal transformation. Creator of the ultimate life formula. Author of 13 books and “your ultimate life“ podcast. 30-year executive experience in the energy industry. Survived a near-death experience and committed to those ending addiction to average. Coming through decades of depression, addictions, life-threatening illness and a near-death experience, Kellan has become the…

Episode 663 – Following The North Star to Your Success with Dan McPherson

Dan McPherson, International Speaker, Business and Personal Development Coach, and CEO of Leaders Must Lead, is on a mission to help Creatives and Entrepreneurs create and grow profit and understand that Dreams ARE Real. With more than 25 years of experience in corporate roles leading teams of up to 2000 and responsible for more than…

Episode 654 – Why You Need To Be Part Of The Cancel Culture?

There has been a lot of chatter about Cancel Culture lately. I am ALL FOR IT (but in a different sort of way). I am talking about you taking the time to cancel things that annoy you by disrupting your business flow or eating up unnecessary time. Some of which you have control over by…

Episode 648 – Organized or Disorganized… That is the Question?

Did you know that the average person spends 2.5 days (60 hours) per year searching for lost items? My guess is that is even longer if you include your digital assets (emails, password, computer files, and more). If you are a solopreneur, that can easily add up to over $6000 (at $100 per hour) in…

Episode 646 – Using Your Inner Crystal Ball With Your Marketing Strategy

Black Magic Ball with answer Outlook not so good There is a big difference between a marketing plan and a marketing strategy. A Crystal Ball, the Magic 8-Ball, and Zoltar are all fun, but in the end, it’s entertainment and not sound business. A marketing strategy refers to a business’s overall game plan. Business strategists…

Episode 644 – Why You Want To Be The Problem Child

According to a recent study by MIT, second-born children, particularly boys, tend to be the troublemaker or the “black sheep” in the family compared to their older siblings. The youngest children are spoiled and are believed to be unafraid to do risky things. In business, it pays to be the problem child. They tend to…

Episode 642 – The Three Headed Marketing Success System

I often hear from companies after I explain my process, “We like what you have to say… but we are just going to hire a marketing person.” I ask in return “Which one?” They often don’t understand that marketing is a team sport. It takes multiple people with multiple skills such as  SEO, Web, Email,…

Episode 622 – Why It’s Important To Make A Case With A Case Study?

Although it started out as a graphic, what I found myself doing was making a case for Case Studies. Case Studies are often conflated with White Papers. A white paper talks about the implementation of a solution, while a case study provides actual examples of how a solution fixes a problem. A Case Study is…

Episode 572 – Best Of – Don’t Just Build A Business But Make A Difference – The Hero Factor with Jeffrey Hayzlett

Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and C-Suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.