Systems Archives - Page 4 of 10

Episode 854 – Profitable Virtual and Hybrid Events with Julie Migliacci

Business Tools, C-Suite Topics, Client Expectations, Events, Expert Interview, Human To Human, Networking, Podcast, Presentations, Strategy, Systems, Thought Leadership, Video, Virtual Selling, WebinarsBy Brian Basilico February 8, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 23:59 — 27.4MB) | Embed

Julie Migliacci has over 17 years of high-touch customer service and event planning under her belt. There isn’t an event type she hasn’t planned before, from large celebrity fundraisers, virtual conferences and premier cooking shows. She is always up for a new challenge and creating unique experiences for clients and their guests. Hailing from France,…

Episode 853 – What’s Your Marketing Mousetrap? – Part 1

Business To Business Marketing, Business Tools, Buyer's Journey, C-Suite Topics, Client Expectations, Education, Email Marketing, Navigation, Podcast, Systems, Thought LeadershipBy Brian Basilico February 7, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

In our last house, we had a small problem. Mice! If you think about it, your business is like my garage. Specifically your website. It has food for thought and attracts creatures who sneak in and out. You may be able to see them scurry, but it’s hard to trap them (and you certainly don’t…

Episode 851 – Don’t Become An Expense – Become Invaluable

Accountability, Business Trends, C-Suite Topics, Client Expectations, Human Capital, Human To Human, Joint Ventures, Podcast, Strategy, Success, SystemsBy Brian Basilico January 31, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

I luckily learned a lesson back in the 1980s when I worked at AT&T. During a performance review, my supervisor said, “Son, you are an expense. I can hire two people for what you are asking for and I would do better with that than with you alone. So the answer is NO!” Let me…

Episode 849 – Are Your Processes Putting Progress in Purgatory?

Accountability, Business Tools, C-Suite Topics, Know Your Audience, Podcast, Process, Strategy, Success, SystemsBy Brian Basilico January 23, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

Let’s face it… Procrastination and Perfection have a purpose, but they pause progress. Progress is perpetuated by the processes you put in place. But all too often, we can put progress in purgatory by procrastinating or perfecting our processes. Do you know what phrase causes consternation constantly? “That’s not how we do it here!” I…

Episode 847 – Are You Whiffing the WIIFM?

Authenticity, Business Tools, C-Suite Topics, Engagement, Human To Human, Know Your Audience, Mindset, Networking, Podcast, Questions, Relationship Marketing, Strategy, SystemsBy Brian Basilico January 17, 2023 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 11.8MB) | Embed

Why is a very powerful word. It provokes conversations and promotes thoughtful responses. Simon Sinek thought it was so important he wrote a book about it “Start with Why”. He said that “What” is the action, “How” is the method, and “Why” is the purpose or promise. He says, “People don’t buy what you do;…

Episode 840 – Will AI (Artificial Intelligence) Really Change The World Of Marketing? with Pam Didner

Artificial Intelligence, Business Trends, C-Suite Topics, Creativity, Employees, Expert Interview, Futurecasting, IT & Computing, Marketing Automation, Podcast, Productivity, Systems, Technology, Thought LeadershipBy Brian Basilico December 21, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 21:05 — 24.1MB) | Embed

Pam Didner is a marketing consultant, writer, speaker, podcaster, and author of 3 books: , Effective Sales Enablement, and the Modern AI Marketer. She has given future trends, content marketing and sales enablement presentations and workshops in the US, Europe, South America and Asia. Her forte is to create successful global marketing plans that meet…

Episode 835 – 5 FREE Things That You Want To Maximize in 2023

Accountability, Business Trends, C-Suite Topics, Engagement, Entrepreneurship, Human To Human, Mindset, Networking, Podcast, Productivity, Relationship Marketing, Systems, Technology, ToolsBy Brian Basilico December 6, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

Do you remember the good old days? Go back to before 2007 and remember what your world was like. You may have been a PC or a Mac (you surely remember those commercials). Moore’s Law is the philosophy that says “a given technology will double its power about every two years.” That makes sense if…

Episode 834 – Looking Back & Forth – Insights for 2023

Accountability, C-Suite Topics, Change Management, Disruption, Expert Interview, Futurecasting, Human Capital, Innovation, Managing Change, Own It, Podcast, Strategy, Success, Systems, Thought LeadershipBy Brian Basilico December 1, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 23:47 — 27.2MB) | Embed

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow and succeed. He is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, and business owner who works with leaders who must develop the best…

Episode 833 – The 5 Types of Golfers (What They Can Tell You About Your Business Style)

Business To Business Marketing, C-Suite Topics, Creativity, Entrepreneurship, Mindset, Podcast, Project Management, Storytelling, Strategy, Success, Systems, ToolsBy Brian Basilico November 29, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

Golf is a fairly simple game. You hit a little white (or colored in my case) ball from a tee to a cup in the grass. It’s meant to be done in 3, 4, or 5 touches of the ball. Many people think it’s a competitive sport, but in reality, I have found that it’s…

Episode 823 – It’s Not What They Say… It’s What They Do… CONSISTENTLY

Accountability, C-Suite Topics, Engagement, Human To Human, Innovation, Own It, Podcast, Productivity, Strategy, Systems, Thought LeadershipBy Brian Basilico October 26, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 10:00 — 11.5MB) | Embed

Consistency can be defined as conformity in the application of something, typically that which is necessary for the sake of logic, accuracy, or fairness. When it comes to sales and marketing, consistency is a moving target. Technology and the business environment continue to evolve. You can adapt and help to provide consistently, or consistently improve…

Category Archives: Systems