Generating Leads Archives - Page 8 of 18

Episode 459 – The 8 P’s Of Reducing Perceived Risk In Sales with Mark S.A. Smith

Expert Interview, Generating Leads, Know Your Audience, Mindset, SalesBy Brian Basilico April 17, 2019 Leave a comment

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Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology to market by orchestrating compelling, strategic conversations with executives.Mark’s authored many books including include his latest Pivot to Profit from IT Disruption, Security in the Boardroom, Linux in the Boardroom, Guerrilla Negotiating, Guerrilla TeleSelling, & Guerrilla Trade Show Selling. Forthcoming: Selling Disruption & Executive Strategy Skills.Mark is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, business owner, executive coach, author, professional speaker, video producer, podcaster, blogger, musician, and father of five Millennial children who do not live at home.

Episode 458 – There Is An Easy Button to Success, But Can You Afford It?

Content Marketing, Generating Leads, Influencer Marketing, Podcast, Relationship Marketing, Sales, StrategyBy Brian Basilico April 15, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.4MB) | Embed

Everybody wishes they had an “Easy Button” that you could simply push and ‘POOF’… good things just happen. If we all had that, nobody would have to work and nor would your products and services stand out as the right choice for your customers. But, we all want to make things easier and less complicated? That can be done with a little extra effort!The definition of insanity is “Doing the same thing over and over and expecting different results” but I like to think of it as “Trying what everyone else is doing and expecting better results?”What you really want is the RIGHT PEOPLE to PAY ATTENTION to what you are doing and TAKE ACTION! We all have assets of Time, Treasure, and Talent but you have to “Work To Your Strengths & Hire To Your Weaknesses.” Do you have a plan to maximize your assets to help you achieve your goals?Each goal has a cost of time and a cost of money…In this episode we will explore some concepts where you can reinvent your business messages to get to the RIGHT PEOPLE to PAY ATTENTION to what you are doing and TAKE ACTION!

Episode 457 – What’s New With LinkedIn 3.0 with Ted Prodromou

Expert Interview, Generating Leads, Internet Marketing, LinkedIn, Relationship Marketing, SalesBy Brian Basilico April 10, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 26:00 — 35.9MB) | Embed

Ted Prodromou, America’s Leading LinkedIn Coach, is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business (Entrepreneur Press). Ted is a social selling expert and the founder of Search Marketing Simplified, LLC, a full service online marketing agency. The SMS team creates advanced LinkedIn, Facebook, Google and social media lead-generation strategies for small to medium-sized businesses with over $100 million in revenue generated.After 20 very successful years in the high-tech industry working for IBM, DEC and Cellular One, Ted’s IT career evaporated into thin air after the dot com crash. He was forced to reinvent himself and became a certified professional coach because he enjoyed mentoring his staff. While learning how to market his coaching practice, he fell in love with online marketing and lead generation which resulted in the shift from professional coaching to the creation of his marketing agency. Search Marketing Simplified, LLC.

Episode 456 – Are You Answering The Right Questions With Your Marketing?

Client Expectations, Email Marketing, Generating Leads, Internet Marketing, Know Your Audience, Podcast, Relationship Marketing, Sales, Time ManagementBy Brian Basilico April 8, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.2MB) | Embed

Did you know that the average person get of has…Over 120 Email per DayAbout 200 Unread Emails In Their InboxHas Over 8000 Emails In Their InboxHas Around 40 Email FoldersThis can lead to overwhelm when you are trying to stand out with your marketing messages. We all want to create that perfect email, that gets users to sit up, take notice, and more importantly… Take Action!Your audience is asking themselves 5 questions when they see any email come in when they get a business email…Why is this important to me?How does this help me in my job?Is It Important/Urgent or Important/Not-Urgent? Why should I act on it?Will it save me time or money?Does it mean more work or less work?In this episode, I will discuss the difference between how most people composed email (WIIAM) and how people read it (WIIFM). And get busy cleaning out your inbox!

Episode 452 – Why Social Media Is A Bet You Can’t Win… What You Can Do About It?

Advertising, Content Marketing, Generating Leads, LinkedIn, Podcast, Relationship Marketing, Sales, Social Media, TwitterBy Brian Basilico March 25, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.4MB) | Embed

People tend to think of social media posting as free advertising, and it some senses it is. I tend to look at it from a business sense as a gamble. It’s more like a casino filled with loud and bright shiny neon slot machines calling out to you to drop in a dollar or two and hope that luck will be a lad tonight?Social Media Is kinda like the bright shiny Slot Machine of Marketing

Episode 434 – What Helps Your Drip Email The Most? Great Content!

A-B Split Testing, Drip Email Sequences, Email Marketing, Generating Leads, Sales, Sales Funnels, StrategyBy Brian Basilico January 21, 2019 1 Comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.4MB) | Embed

The rumor of emails death is greatly exaggerated. In fact, it’s kind of having a renaissance since corporations are required to use it for legal and tracking reasons. So how can you best leverage this for your business?

Email is a very useful, yet difficult way to get your products, services and ideas in front of customers. The major challenges are that inboxes are stuffed with competition, spam, and other people’s to-dos. You have to do something to get noticed and stand out from the flood. Start out by asking permission in person, on the phone or over email to send them the sequence. Next, here are 5 things you should also consider:

Episode 433 – Building Better Business Reationships with Rocket Notes and Brad Banyas

Content Marketing, Email Marketing, Funnels, Generating Leads, Landing Pages, Podcast, Relationship Marketing, Sales, Sales Funnels, Social Media, SoftwareBy Brian Basilico January 16, 2019 1 Comment

Podcast: Play in new window | Download (Duration: 26:53 — 37.1MB) | Embed

Brad Banyas is an entrepreneur, executive and technology advocate with over 22 years of experience in the Software as a Service (SaaS) industry. Brad started his career in software sales in 1991. He then started, and subsequently sold, Output Solutions Inc.

Brad is currently the CEO of Outsource Management, Inc. (OMI) which he founded in 1999. OMI is the go-to resource for emerging mid-size companies that embrace CRM, Marketing Automation and Sales enablement platforms to grow and dominate their niche.

In 2016 Brad Banyas along with Paul Sciandra, Ravi Devulapalli and Thomas E. Orton co-founded 366 Degrees a Relationship Marketing and Sales Automation Platform.

Brad lives in Cumming Georgia with is wife of 27 years Brandy and his three sons, Connor, Cason, Michael and daughter Madeline.

Affiliate Product Info – Links and Description: 366 Degrees www.366.io- The Relationship Marketing + Sales Automation Platform for Small to Midsize Enterprises that manages the execution and delivery of communications across email, landing pages and social connections. The service combines the strength of other platforms such as Nimble CRM, Salesforce, Vidyard video by connecting and automating key engagements around sales, marketing and customer communications to provide a unified view of engagement.

Episode 430 – How To Improve Business Relationships – 5 Easy Tips

Business Tools, Client Expectations, Customer Relationship Manager, Customer Service, Generating Leads, Know Your Audience, Marketing Automation, Podcast, Project Management, Sales, Time ManagementBy Brian Basilico January 7, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.4MB) | Embed

We all have them… CRMs (Customer Relationship Manager). They can be as simple as an address book and as complex as a custom database system. The bottom line is they all have one thing in common… DATA! Names, address, emails, addresses, and some include the ability to track conversations, transactions and more. Have you ever…

Episode 422 – How Can Emotional Intelligence Make LinkedIn More Powerful?

Emotional Intelligence, Generating Leads, LinkedIn, Networking, Podcast, Relationship Marketing, SalesBy Brian Basilico December 10, 2018 Leave a comment

Podcast: Play in new window | Download (Duration: 10:20 — 14.4MB) | Embed

LinkedIn is the business to business social network. But many people spend very little time on the platform. Why? It’s often one of two reasons… Either they don’t know how to effectively use it, or they fear the dreaded “Connect & Pitch” that some many people employ looking for business. Relationships take time. Relationships take work. So why are people teaching the “Easy Button” approach to using Linkedin?

Episode 421 – CRM Relationship Building Principles with Brad Banyas of 366º

Content Marketing, Email Marketing, Funnels, Generating Leads, Landing Pages, Podcast, Relationship Marketing, Sales, Sales Funnels, Social Media, SoftwareBy Brian Basilico December 4, 2018 1 Comment

Podcast: Play in new window | Download (Duration: 25:49 — 35.4MB) | Embed

In 2016 Brad Banyas along with Paul Sciandra, Ravi Devulapalli and Thomas E. Orton co-founded 366 Degrees a Relationship Marketing and Sales Automation Platform.

Brad lives in Cumming Georgia with is wife of 27 years Brandy and his three sons, Connor, Cason, Michael and daughter Madeline.

Category Archives: Generating Leads