Episode 930 – Best Of – Social Selling On LinkedIn with Brynne Tillman

Expert Interview, Generating Leads, LinkedIn, Podcast, SalesLeave a comment

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Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling.

As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners for warm introductions into qualified buyers.

Episode 929 – What do Your Leads… LEAD to?

C-Suite Topics, Content Marketing, Generating Leads, Google Adwords, Google Analytics, Human To Human, Know Your Audience, Podcast, Relationship Marketing, Sales, Social Media, SuccessLeave a comment

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If you are on LinkedIn, I am sure you have fallen victim to the connect and pitch. Chances are they got your name using Sales Navigator, a tool like ZoomInfo, or by looking at their connections and simply reaching out to their connections. You know how it works. Someone connects with you and says, “I am not trying…

Episode 923 – Looking Into the Future… By LISTENING the Past

C-Suite Topics, Content Marketing, Engagement, Generating Leads, Podcast, Relationship Marketing, Social Media, Strategy, Systems, WebsitesLeave a comment

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We recently watched a documentary about the Webb Space Telescope. If you are unfamiliar, the Hubble Space Telescope increased the range we could see into space versus land-based observatories. It has circled the earth at 360 miles up since 1990. The Webb Space Telescope was conceived in 1996 and launched on December 25, 2021. It…

Episode 919 – Who is More Useful to Your Business? A CMO or a CRO?

Branding, C-Suite Topics, Content Marketing, Data Management, Email Marketing, Entrepreneurship, Generating Leads, Human Capital, Podcast, Relationship Marketing, Social Media, Strategy, Success, SystemsLeave a comment

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I think I can safely say that you don’t go into business to lose money… unless you intentionally do so for a tax write-off. Yet making money is not as easy as it’s often characterized. It takes a great idea mixed with execution. It takes hard work mixed with luck. And, it takes money mixed…

Episode 917 – What Does BACON Have To Do with POOP?

Books, Business To Business Marketing, C-Suite Topics, Conferences, Content Marketing, Economy, Entrepreneurship, Facebook Ads, Generating Leads, Google Adwords, Human To Human, LinkedIn, Podcast, Presentations, Relationship Marketing, Speaking, StrategyLeave a comment

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I was excited and honored to be the keynote speaker at a national conference where the words… CRAP, SH!T, and POOP are in every presenter’s speech and are spoken openly and frequently in almost every conversation had with attendees. It was the 2023 APAWS National Conference in Myrtle Beach South Carolina. APAWS is the Association of Professional Animal…

Episode 886 – Best Of – Why “FREE” Is A Four Letter Word That’s Bad For B2b Businesses? with Mark S.A. Smith

Accountability, C-Suite Topics, Emotional Intelligence, Engagement, Expert Interview, Generating Leads, Know Your Audience, Podcast, Relationship Marketing, Strategy, Value PropositionLeave a comment

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Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow and succeed. He is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, and business owner who works with leaders who must develop the best…

Episode 878 – Jolt Your Sales Team to Epic Results with Larry Long Jr.

Accountability, C-Suite Topics, Coaching, Expert Interview, Generating Leads, Human Capital, Podcast, Sales, Social SellingLeave a comment

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Larry Long Jr is the Founder and CEO of LLJR Enterprises, which focuses on business & sales motivation, inspiration, and most importantly, transformation through speaking, coaching & training programs. He is the host of the weekly, ‘Midweek Midday Motivational Minute’ and Author of ‘JOLT!’. As a former college athlete (He played baseball for University of…

Episode 873 – Elevating Your Content – Topic, Title… Then Tool!

Artificial Intelligence, Buyer's Journey, C-Suite Topics, Email Marketing, Engagement, Generating Leads, Images, Podcast, Social Media, Social Selling, Strategy, Thought Leadership, VideoLeave a comment

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Do you own a lathe? If you do, chances are woodworking is your hobby or business. Do you own a 3D printer? If you do, chances are you are in the manufacturing or design fields. I don’t own either, but owning a 3D printer would be cool and give me status. But, I don’t know…

Episode 871 – The Dollars Are In The Data

Buyer's Journey, C-Suite Topics, Engagement, Generating Leads, Innovation, Know Your Audience, Networking, Podcast, Social Selling, Strategy, Thought Leadership, WebsitesLeave a comment

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There is a famous saying, “What gets measured gets managed”, or “What gets measured, gets done”. It’s often attributed to Peter Drucker (but his organizations said it was not him initially). But when it comes to measurement… what happens when you are measuring the wrong things? Does that lead to doing the wrong things and…

Episode 863 – How Can a Golf Swing Help You Build a Marketing SYS-TEM?

Buyer's Journey, C-Suite Topics, Client Expectations, Engagement, Generating Leads, Podcast, Relationship Marketing, Storytelling, Strategy, Systems, Thought LeadershipLeave a comment

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Construction background How often do you find yourself getting ads for something that you just searched for? It can be both creepy and annoying. I went to a local golf shop to have some clubs regripped. While I was waiting I was shown an area where they will evaluate your swing and give you a…