Episode 855 – What’s Your Marketing Mousetrap? – Part 2

In part 1 of this series, I hinted that in this post I was going to outline a system we are working on that helps capture data from visitors in a way that traditional methods are either missing or lacking. I decided that before I devolve the system, I should add a little context as to…

Episode 853 – What’s Your Marketing Mousetrap? – Part 1

In our last house, we had a small problem. Mice! If you think about it, your business is like my garage. Specifically your website. It has food for thought and attracts creatures who sneak in and out. You may be able to see them scurry, but it’s hard to trap them (and you certainly don’t…

Episode 808 – How Interrogating Terrorists Can Help Sales with Colton Seale

Colton led the development of the Interview & Interrogation (I&I) training for the High-Value Detainee Interrogation Group (HIG) which is recognized as breaking the mold for interviewing training and bringing science into the art of interviewing. This was done in conjunction with the U.S. Intelligence Community but transfers perfectly into cutting-edge training and fact-finding systems…

Episode 797 – What’s LOVE Got To Do With It? In Marketing – EVERYTHING!

You may (or may not agree with the statement of concept… Marketing & Advertising are different. Advertising is about creating brand awareness. Marketing is about human interaction, behavior, and relationships. If you are a fan of my content, you know I love acronyms and this is no exception. The L-O-V-E I am talking about here…

Episode 794 – How The AMA, iContact, and Pizza Can Help You Market Better with Hank Hoffmeier

Hank is an author, speaker, podcast host and Sr. Manager of Client Solutions at iContact, a Ziff Davis company. With a passion for all things digital and social, combined with more than 20 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.…

Episode 793 – Boy… Do I Have A Deal For You? Deals From The Trenches And The Search For Value And Truth!

Everything has new technology. Washing machines don’t have agitators (I guess they are less angry now), fridges have Bluetooth (who talks to it?), and mattresses have memory foam (I am not sure I want my mattress to remember what I do while sleeping?). I have a lot to learn. and I am asking local friends…

Episode 770 – Best Of Unleash Your Primal Brain (And Understanding Your Customers) with Tim Ash

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, executive marketing advisor, and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization. Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing…

Episode 737 – Finding Joy – In Your Business And In Life

It’s that time of the year when we tend to look back and plan ahead. But you may want to stop and be mindful of the moment and find Joy! What brings you joy in your business? Can you make your workspace more joy-filled? Are your current clients bringing you joy? Can you do something…

Episode 722 – Creating One Million Jobs Through Collaboration with Dennis Yu

Dennis Yu’s mission is to create a million jobs. CEO of BlitzMetrics, a digital marketing company that partners with schools to train young adults. We offer courses, implementation, and consulting. My personal mission centers around mentorship from my experience with helping people from all walks of life grow their expertise in digital marketing, sharing his…

Episode 700 – Best Of – Lay Off The Rah-Rah Or BSOS & Get Back To Business Basics with Chris Voss

Chris Voss has been a CEO and Serial Entrepreneur for over 31 years, building and managing a multitude of corporations in differing fields of industry. He’s a Forbes Top 50 Social Media Influencer, Top Retweeted influencer by other social media influencers, Consultant, Trainer, Speaker, Photographer, Travel Blogger, Seen on Forbes, CNN, Huff Po, Alltop, etc.