Authority Marketing Archives | The Bacon Podcast

Episode 587 – What You Can Do To Reboot Your Speaking Career with Kerry Heaps

Authority Marketing, Business To Business Marketing, Expert Interview, Managing Change, Public Relations, Speaking, StrategyBy Brian Basilico July 15, 2020 Leave a comment

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An Entrepreneur of 15 years, Kerry is the Publisher of Pageant Platform Magazine and the Host of Pageant Platform Podcast. Kerry is a sought-after Speaker on topics such as Leveraging your Publicity to Close More Deals, Bodies Don’t Lie-Body Language Basics, The Significance of Color in Wardrobe and the Psychology Behind It, The Network Game…

Episode 566 – Need More Business? How To Listen For Questions And Communicate Answers

Accountability, Authority Marketing, Content Marketing, Customer Service, Influencer Marketing, Know Your Audience, Podcast, Productivity, Questions, Relationship Marketing, Strategy, Thought LeadershipBy Brian Basilico April 27, 2020 Leave a comment

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If you have listened to this podcast for a while you probably know that I love golf. The good news in Illinois is that they are opening up golf courses soon, but there are still a lot of questions that have to be answered about how?. During the course of any given week, people ask…

Episode 511 – From Concert Halls To Living Rooms – Marketing Music Like A Coach with Ben Thomas

Audio, Authority Marketing, Cause Marketing, Entrepreneurship, Expert Interview, Generational Influence, Know Your Audience, Music, Niche Marketing, Physical Products, Podcast, Spirituality, Thought LeadershipBy Brian Basilico October 15, 2019 Leave a comment

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Ben has spent most of the past 15 years of his life being a dual-career music pastor and indie-folk singer/songwriter. A few years ago his world view seemed to be expanding beyond the boxes that “church” could contain. So, in order to creatively explore beyond the walls of his past, he moved from Illinois to…

Episode 483 – The Seven Deadly Sins Or Viral Virtues with Mark S. A. Smith

Accountability, Authority Marketing, Content Marketing, Emotional Intelligence, Expert Interview, Influencer Marketing, Know Your Audience, Mindset, Podcast, Psychology Of Social Media, Sales, Social MediaBy Brian Basilico July 11, 2019 Leave a comment

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Why do this? Run a Sustainable, scalable, profitable, and salable business.

Pope Gregory listed the seven deadly sins in 590 AD. https://en.wikipedia.org/wiki/Seven_virtues
For every sin there is an associated virtue.
The virtues protect one against temptation.

Sin = (Greek and Latin) failure, error, to miss the mark
Virtue = (Latin) Valor, Being your very best

Episode 480 – Are You Building A Cult Or Culture On Social Media?

Accountability, Authority Marketing, Blogging, Branding, Content Marketing, Engagement, Internet Marketing, Managing Change, Motivation, Podcast, Psychology Of Social Media, Social Media, Thought LeadershipBy Brian Basilico July 2, 2019 Leave a comment

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I have found that working for a company forces you to conform to the corporate culture… So does that make it a cult or a culture? Not all cults are bad, nor all cultures good.

People join cults not because people are crazy, but because they have two kinds of wishes. They want a meaningful life, or they want to be taken care of. A social culture is an organized way of life which is based on a common tradition and conditioned by a common environment.

There are some key difference though?

Episode 467 – The Power Of Authority Marketing with Michael Greenberg.mp3

Authority Marketing, Content Marketing, Expert Interview, Interviews, Podcasting, Thought LeadershipBy Brian Basilico May 15, 2019 Leave a comment

Podcast: Play in new window | Download (Duration: 25:28 — 35.2MB) | Embed

Michael Greenberg is the founder of Gentleman Of Technology LLC, a B2B venture creation and growth consulting firm. GOT specializes in B2B SaaS and Service businesses, as well as personal advisory services for serial entrepreneurs.He launched his first independent venture, Call For Content, in January of 2017. Call For Content is a full-service podcasting agency for content marketing, audience growth, and monetization strategies. Finishing his transition away from day-to-day at Call For Content at the beginning of this year, Michael is excited to expand his businesses further into podcasting and B2B services with new acquisitions and partnerships to be announced later in 2019.

Category Archives: Authority Marketing