Episode 576 – Thought Leadership? You Need To Have Purpose, Passion, And A Plan

Email Marketing, Funnels, Influencer Marketing, Know Your Audience, Podcast, Relationship Marketing, Social Media, Strategy, Thought Leadership, Trust, Value Proposition, WebinarsLeave a comment

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When people say that they want to be found on social media, that can mean many things. You can be fun, entertaining, controversial, or just a standard user and observer. To make social media REALLY work for your business you have to be able to position yourself as a Thought Leader or someone whose views…

Episode 572 – Why Building An Audience Is A Moving Target And What You Can Do?

Business To Business Marketing, Change Management, Engagement, Podcast, Social Media, Storytelling, Strategy, Thought Leadership, WebsitesLeave a comment

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It’s hard to believe it’s been 7 years since I started writing my first book. At that time I created a website to promote it. Since then I have added 3 more books but never really looked at the website as a whole. Although the principles of the materials in the books has not changed…

Episode 572 – Best Of – Don’t Just Build A Business But Make A Difference – The Hero Factor with Jeffrey Hayzlett

Business Trends, Cause Marketing, Disruption, Entrepreneurship, Expert Interview, Generational Influence, Podcast, Reputation, Success, Thought LeadershipLeave a comment

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Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV. Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and C-Suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building.

Episode 570 – Making Your Content Larger Than Life In Medium with Jeff Herring

Content Marketing, Engagement, Expert Interview, Influencer Marketing, Making Money Online, Podcast, Relationship Marketing, Social Media, Thought LeadershipLeave a comment

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Struggle with creating content? Jeff Herring provides tools, templates, software, and strategies to make content creation easy! No experience necessary. Jeff Herring AKA The Content Marketing Guy is an internet marketer specializing in article marketing, teaching internet marketers, authors, speakers and self-employed professionals to write and market articles for more prospects, publicity and profits, and…

Episode 569 – Want More Business? Give 100% And Expect Nothing In Return

Accountability, Business To Business Marketing, Generating Leads, Podcast, Relationship Marketing, Thought LeadershipLeave a comment

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Not so long ago, business, as usual, has come to an abrupt halt. In some cases, it has changed in scope and feel, while others have had a complete shutdown. Many people are scrambling to figure out how to grow or rebuild their businesses, but I would like to offer you some hope. Now is…

Episode 567 – Social Distancing vs Physical Distancing In A Social Hungry World with Brian Kinghorn

Expert Interview, Facebook Groups, Influencer Marketing, Podcast, Psychology Of Social Media, Social Media, Thought LeadershipLeave a comment

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Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology at Michigan State University. Dr. Kinghorn teaches courses in Educational Psychology, Human Development, Elementary Science, and the Psychology of Social Media. His writing and research interests include learning from…

Episode 566 – Need More Business? How To Listen For Questions And Communicate Answers

Accountability, Authority Marketing, Content Marketing, Customer Service, Influencer Marketing, Know Your Audience, Podcast, Productivity, Questions, Relationship Marketing, Strategy, Thought LeadershipLeave a comment

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If you have listened to this podcast for a while you probably know that I love golf. The good news in Illinois is that they are opening up golf courses soon, but there are still a lot of questions that have to be answered about how?. During the course of any given week, people ask…

Episode 564 – Why Hiring A Good Content Writer Is Great For Business?

Blogging, Business To Business Marketing, Business Tools, Content Marketing, Copywriting, Education, Influencer Marketing, Investment, Podcast, Productivity, Relationship Marketing, Thought Leadership, Time ManagementLeave a comment

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Happy spring! Spring is here – Trees are blooming, noses are running and I am jogging. As I run through my neighborhood, there is a park that I can see through the trees, but as the treas begin to bud it’s getting harder to see it every day. As business people, we can often get…

Episode 561 – Broken Windshields & Naked Swimmers and Conducting Business In A Time Of Crisis with Perry Marshall

Business To Business Marketing, Change Management, Disruption, Expert Interview, Managing Change, Masterminds, Strategy, Thought LeadershipLeave a comment

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Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine. He’s guided clients like FanDuel and InfusionSoft from startup to hundreds of millions of dollars. He founded the $10 million Evolution 2.0 Prize, with judges from Harvard, Oxford and MIT. Launched at the Royal Society…

Episode 558 – Your Mindset Matters – Posting Positive Messages Helps

Business Trends, Coaching, Content Marketing, Influencer Marketing, Managing Change, Mindset, Podcast, Psychology Of Social Media, Relationship Marketing, Social Media, Thought LeadershipLeave a comment

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Last week on social media (Facebook) I posted this quote… “If we view ourselves as besieged victims who need to go into hiding, then we cultivate fear and hoarding. If we view ourselves as a community working hard to protect the most vulnerable among us, then we will cultivate courage and helping.” – Mindset matters!…