Systems Archives - Page 8 of 10

Episode 709 – Want To Sell Your Business? Use Marketing To Increase Your Valuation

Business To Business Marketing, Business Tools, Business Trends, C-Suite Topics, Finance, Futurecasting, Human Capital, Managing Change, Own It, Podcast, Reputation, Sales, Strategy, Success, SystemsBy Brian Basilico September 13, 2021 Leave a comment

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In an upcoming expert interview, Marks S A Smith tells us that “A Ready To Sell Business is a GREAT Business”. What he means is, if you increase the sales by improving the processes, your business should be more profitable and better suited for suitors. If your marketing messaging is better, it will help you…

Episode 707 – What Is The Secret B2b Marketing Formula? (Math is Hard – Success Is Not)

Advertising, Business To Business Marketing, C-Suite Topics, Content Marketing, Data Management, Know Your Audience, Podcast, Productivity, Relationship Marketing, Sales, Strategy, Success, Systems, Virtual SellingBy Brian Basilico September 6, 2021 Leave a comment

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There is a secret in the banking industry – Savings accounts with restrictions make people save more… 80% more. There are two things that work, setting a minimum total or a set amount of time before the saver can make a withdrawal. Those are known as CDs or commitment devices. There are many reasons why…

Episode 705 – A Bolt Of Lightning – Inspiration vs Disruption?

C-Suite Topics, Data Management, Disruption, Entrepreneurship, Investing In Yourself, IT & Computing, Podcast, Productivity, Systems, Working From HomeBy Brian Basilico August 30, 2021 Leave a comment

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George Carlin once said, “Electricity is really just organized lightning”. We think of lighting as a brilliant idea, but it’s also a type of interface cable for computers? But when the kind from the sky hits your business… You may need both! Well, that happened last week and it was a direct hit on our…

Episode 701 – What Do Your Customers REALLY Want? Advertising, Marketing, and Relationship Marketing?

Advertising, Business To Business Marketing, Business Trends, C-Suite Topics, Content Marketing, Google Adwords, LinkedIn, Podcast, Relationship Marketing, Sales, Sales Funnels, Strategy, Systems, WebinarsBy Brian Basilico August 16, 2021 Leave a comment

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Website designer working with the new computer interface as design concept Don’t you just hate all the junk mail you get ( and have to delete) every day? You never signed up for that list? You have no interest in that product or service because it has NOTHING to do with YOUR business? So why…

Episode 695 – How Can The Right Business Tools Help You Solve Business Problems Better?

Business Tools, C-Suite Topics, Community, Customer Relationship Manager, Data Management, Drip Email Sequences, Email Marketing, Entrepreneurship, LinkedIn, Marketing Automation, Networking, Podcast, Relationship Marketing, Sales, Strategy, Systems, Value PropositionBy Brian Basilico July 26, 2021 Leave a comment

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It’s enticing to find a Swiss Army Knife or suite of tools to manage our business and sales. Often we want to find an integration of a CRM, Email Marketing, Social Media, Project Manager, and more! I have taken a different approach. I have found the right single tool for my needs and find a…

Episode 693 – Leveraging LinkedIn To Grow Your B2b Business Through Social Networking

Business To Business Marketing, C-Suite Topics, Content Marketing, Generating Leads, LinkedIn, Podcast, Relationship Marketing, Sales, Social Media, Strategy, Systems, Thought Leadership, Value PropositionBy Brian Basilico July 19, 2021 Leave a comment

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Many people think of LinkedIn as just another social media platform. I prefer to treat it as a Relationship Marketing tool that has one goal – let my perfect customers understand why I am here and how I can help them solve their problems. I teach a LinkedIn Course called TRIBE. It is based on…

Episode 679 – Dunbar’s Number And Why It’s Better To Be Part Of A Tribe

Accountability, Business Trends, C-Suite Topics, Customer Relationship Manager, Facebook, Human To Human, Influence, Investing In Yourself, Know Your Audience, LinkedIn, Niche Marketing, Podcast, Relationship Marketing, Social Media, Social Networking, Strategy, Success, SystemsBy Brian Basilico May 31, 2021 1 Comment

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What’s the difference between being an influencer and a good networker? Common wisdom says that you should try to build a huge following on LinkedIn (30,00 people) or a huge email list. If you can achieve that, the numbers will be in your favor to make more sales… but are they? Dunbar’s number states that…

Episode 677 – You’ve Got Jail… How Facebook Is Getting Bad For Business

Accountability, Advertising, Branding, Business Trends, C-Suite Topics, Content Marketing, Facebook, Facebook Ads, Facebook Groups, Podcast, Social Media, Social Networking, Strategy, Success, Systems, Time ManagementBy Brian Basilico May 24, 2021 Leave a comment

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I find that Facebook is becoming less and less of a platform where I think we can try to do business. It has not only become very divisive but their model of Community Standards is over-policed in some ways and under scrubbed in others. Their goal is to create a friendly environment for all, but…

Episode 675 – To Achieve Your BHAG… You Need to SHAG to become a BFD

Accountability, Business To Business Marketing, C-Suite Topics, Change Management, Investing In Yourself, Managing Change, Marketing Automation, Podcast, Productivity, Project Management, Strategy, Success, Systems, Time ManagementBy Brian Basilico May 17, 2021 Leave a comment

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How do you eat an elephant? The traditional answer is – One bite at a time! But I consider you do it with SHAG. Eating an elephant is a Big Hairy Audacious Goal (BHAG). SHAg is a Small Hairy Audacious Goal. Taking BHAGs and breaking them into SHAGs, helps you achieve your goals in smaller…

Episode 655 – Scaling A Million Dollar Business In A Pandemic World with Tommy Mello

Advertising, Business Trends, Customer Relationship Manager, Expert Interview, Google, Google Adwords, Leadership, Managing Change, Podcast, Social Media, Strategy, Success, Systems, Virtual SellingBy Brian Basilico March 9, 2021 Leave a comment

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Tommy Mello is the founder of A1 Garage Doors, a $40 million-plus home service business with over 200 employees in 9 states. He shares what he’s learned at HomeServiceExpert.com to help fellow entrepreneurs scale their businesses. It takes a lot of guts and glory to go from $50k in debt to owning a $40 million…

Category Archives: Systems