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Episode 195 – Be Disruptive To Create New Business with Mark S. A. Smith

Branding, Business Tools, Coaching, Expert Interview, Generating Leads, Influence, Podcast, Relationship Marketing, SalesBy Brian Basilico September 28, 2016 1 Comment

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Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow and succeed. He is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, and business owner who works with leaders who must develop the best…

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Episode 194 – How-To Turn Disruption & Chaos Into Calm & Clarity

Advertising, Branding, Business Tools, Content Marketing, Generating Leads, Podcast, Relationship Marketing, Video, WebsitesBy Brian Basilico September 26, 2016 Leave a comment

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There is this great book called “Blue Ocean Strategy” that talks about not being in the space where all the sharks are feeding but go to the ‘Blue Ocean’ where the water is clear and there is less competition for food (clients). What you have to do is be disruptive, or become different enough so people will…

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Episode 193 – Conducting Great Interviews with News Journalist & Radio Host Kirk Farah

Expert Interview, Interviews, Podcast, Podcasting, Relationship Marketing, Social MediaBy Brian Basilico September 21, 2016 Leave a comment

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After serving nine years as a US Army at various assignments around the world , Fa rah held various management IT positions in Chicago for both the federal government and the private sector. When the high-tech bubble burst in the 2008, he re-tooled and returned to his passion as a radio journalist in Illinois’ Capitol…

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Episode 192 – 3 Common Mistakes When Posting To Social Media

Branding, Networking, Podcast, Relationship Marketing, Reputation, Social MediaBy Brian Basilico September 19, 2016 2 Comments

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There are three common business mistakes we all see a loy of people making. Some people only want to be their brand and not themselves. You see them all the time trying to sell their crap rather than trying to create relationships. Some people try to look bigger than they really are. Big businesses are in the customer…

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Episode 191 – How-To… Can You Build A More Cohesive Marketing Message? with Paul B. Evans

Business Tools, Coaching, Expert Interview, Podcast, SalesBy Brian Basilico September 15, 2016 Leave a comment

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Paul Evans helps companies discover, develop and deploy their core message. He been an entrepreneur owner for 27 years and started 8 businesses. He loves bacon as much as Brian. While most training companies focus only on the bottom line, Paul helps entrepreneurs, like yourself, create a complete lifestyle business. You should be able to…

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Episode 190 – 5 Things You Need To Change Today That Will Ignite Your Business

Branding, Business Tools, Coaching, Generating Leads, Internet Marketing, Podcast, Sales, Sales Funnels, Social MediaBy Brian Basilico September 12, 2016 Leave a comment

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Every business could use more clients. If you have too many send some our way! Many businesses fall for the tactic du jour. Let’s try some Facebook or Google Ads. Let do some webinars or seminars. These tactics can work, but there are some core business principles that may help you become more effective and successful. In…

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Episode 189 – Online Reputation Management with MoniQue “Q” Hoffman

Expert Interview, Podcast, Reputation, Social MediaBy Brian Basilico September 8, 2016 Leave a comment

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MoniQue “Q” Hoffman (QtheChef) is a Restaurant and Hospitality Marketing Specialist and serial entrepreneur. Q has over 14 years of experience in business and sales and is passionate about food, health and nutrition, food politics, as well as educating the community about a variety of edible-related topics. Along with her enthusiasm for everything food-related, she…

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Episode 188 – It’s Your Reputation… You Should Own It! Especially Online?

Branding, Business Tools, Internet Marketing, Podcast, Reputation, WebsitesBy Brian Basilico September 6, 2016 Leave a comment

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What is your most valuable asset? Some may say it’s your house or your car? Others may say it’s your health! In business, I would say it’s your reputation. Are you protecting your reputation? When was the last time you Googled yourself and your business? What did you find? Hopefully, it’s all good, but make sure…

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Episode 187 – Using Snapchat For Your Business – With Saba Sedighi

Expert Interview, Instagram, Podcast, Snapchat, Social MediaBy Brian Basilico August 31, 2016 Leave a comment

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Saba Sedighi is a results driven Marketing Strategist, Content Creator, Speaker and Course Instructor. By utilizing her excellent verbal and written communication skills, she takes on an innovative approach towards social selling to connect brands with their audience. Tech savvy, with a broad understanding of social media and influencer marketing, Saba delivers her clients with…

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Episode 186 – How To Maximize New Social Media Tools For Your Audience?

Business Tools, Content Marketing, Facebook, Google Analytics, Internet Marketing, Podcast, Social Media, VideoBy Brian Basilico August 29, 2016 2 Comments

Podcast: Play in new window | Download (Duration: 10:20 — 14.2MB) | Embed

The only constant, in the social media world, is change. Platforms come and go and then the remaining ones start to morph. Instagram is starting to morph info Snapchat. Facebook is the new hot go-to tool for live video. Google Hangouts is no more but Google is adding live video chatting like Apple Facetime. So how…

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