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Episode 803 – If You Want Change, Results or Success, You Have To Take Your Own Pulse and Own It!

Accountability, C-Suite Topics, Coaching, Human Capital, Mindset, Own It, Podcast, Purpose, Questions, Success, Time ManagementBy Brian Basilico August 15, 2022 Leave a comment

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I was a control freak, and would normally work 12 to 16 hours a day, 6 to 7 days a week to do it all myself. I was successful at it, but at a cost. That cost was having a life. As I walked Layla (my dog) and ran on the Greenway by our apartment…

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Episode 802 – Best Of – Pay It Forward Tuesdays with Chuck Hester

Cause Marketing, Expert Interview, Giving Back, Human To Human, Investing In Yourself, Joint Ventures, Philanthropy, PodcastBy Brian Basilico August 3, 2022 Leave a comment

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Chuck Hester is a nationally renowned LinkedIn trainer and speaker who helps clients get the most out of LinkedIn. He also teaches others how to communicate effectively both in their personal life and career. Chuck has addressed audiences throughout the United States, Mexico, Canada, and Australia. He has created and presented online courses for Content…

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Episode 801 – Modern Website Makeover – Less Nav and More Salve (or Solve)

Business To Business Marketing, C-Suite Topics, Client Expectations, Generating Leads, Human To Human, Podcast, Relationship Marketing, Sales, Strategy, Systems, Thought Leadership, WebsitesBy Brian Basilico August 2, 2022 Leave a comment

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One thing I can assure you about marketing your business is that it’s a neverending treadmill of change. When it comes to website technology, there is not a lot of earth-shaking change happening. WordPress is still the #1 platform for building dynamic websites. Google is still the #1 search engine, and the cell phone is…

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Episode 800 – Best Of – The Science Of Networking with Frank Agin

Business To Business Marketing, C-Suite Topics, Expert Interview, Generating Leads, Networking, Podcast, Social Networking, StorytellingBy Brian Basilico July 27, 2022 Leave a comment

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Frank Agin (http://frankagin.com) is president of AmSpirit Business Connection, an organization that empowers entrepreneurs, sales representatives, and professionals to become successful through networking. He is also the host of the Networking Rx podcast, a weekly short-form podcast with insights and interviews related to better business relationships. And he narrates the Networking Rx Minute, a micro…

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Episode 799 – Innovation Is More Than Just A String (Theory)

Authenticity, Business To Business Marketing, C-Suite Topics, Client Expectations, Generating Leads, Human To Human, Podcast, Relationship Marketing, Sales, Strategy, SystemsBy Brian Basilico July 25, 2022 Leave a comment

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I love my morning walks with my dog, Layla. Especially here in North Carolina. She gets to sniff, do her business, meet other dogs and people, and have the occasional stare-down battle with bunnies along the way. I get some exercise and inspiration. I have talked before about how I use Blinkist (15-minute Cliffs Notes audio versions…

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Episode 798 – How Consistent Content Creates Consistent Connections with Warren Whitlock

Business Trends, Content Marketing, Expert Interview, Influencer Marketing, Know Your Audience, LinkedIn, Podcast, Relationship Marketing, Sales, Social Media, TwitterBy Brian Basilico July 20, 2022 Leave a comment

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Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing. I started creating content for marketing when “new media” meant we could combine multiple slide projectors for a presentation. By the time I went online in 1981, I’d learned to push for better technology whenever it allowed us…

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Episode 797 – What’s LOVE Got To Do With It? In Marketing – EVERYTHING!

Authenticity, Business To Business Marketing, C-Suite Topics, Client Expectations, Education, Emotional Intelligence, Human To Human, Podcast, Relationship Marketing, SalesBy Brian Basilico July 17, 2022 Leave a comment

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You may (or may not agree with the statement of concept… Marketing & Advertising are different. Advertising is about creating brand awareness. Marketing is about human interaction, behavior, and relationships. If you are a fan of my content, you know I love acronyms and this is no exception. The L-O-V-E I am talking about here…

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Episode 796 – Best Of The Melding Of Mindset And Training with Marla Tabaka and Michelle Filicicchia

Accountability, C-Suite Topics, Case Studies, Change Management, Coaching, Expert Interview, Leadership, Mindset, Podcast, Success, Thought Leadership, TrainingBy Brian Basilico July 14, 2022 Leave a comment

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Marla Tabaka is an internationally known small business strategist, national radio show host, and leading Inc.com author. Her integrative approach to coaching combines mindset management and strategic planning, resulting in multi-million dollar businesses for many of her small business clients. After a career of 22-years as an Emmy Award-winning producer at NBC Television, Tabaka worked…

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Episode 795 – 2 Things that Probably Won’t Work for Your B2b Business

Business To Business Marketing, C-Suite Topics, Client Expectations, Human To Human, Podcast, Relationship Marketing, Sales, TrustBy Brian Basilico July 12, 2022 Leave a comment

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The brain loves to store and process sequences. We tend to rank success by the probability that a sequence will end in a positive or negative result. This is due to our limbic brains and the fight or flight response. A person standing against a wall has a better chance of survival than a person…

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Episode 794 – How The AMA, iContact, and Pizza Can Help You Market Better with Hank Hoffmeier

Authority Marketing, Community, Economy, Education, Email Marketing, Engagement, Entrepreneurship, Expert Interview, Follow-Up, Investing In Yourself, Joint Ventures, Networking, Podcast, Relationship Marketing, Thought LeadershipBy Brian Basilico July 7, 2022 Leave a comment

Podcast: Play in new window | Download (Duration: 25:37 — 29.3MB) | Embed

Hank is an author, speaker, podcast host and Sr. Manager of Client Solutions at iContact, a Ziff Davis company. With a passion for all things digital and social, combined with more than 20 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful.…

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